Brandwave

Catalyst vs CentralReach:Which is more popular?

In September 2026, CentralReach had more branded searches than Catalyst among ABA therapy software in the United States. CentralReach had about 368,000 branded searches, while Catalyst had 2,220. CentralReach made up 91.4% of all ABA therapy software searches we track, and Catalyst accounted for 0.55%. When we asked ChatGPT and Google AI Overviews about ABA therapy software, CentralReach appeared in all five answers and Catalyst in none.

Among ABA therapy software in the United States in September 2026

Who do people search for more?

CentralReach, about 166 searches for every 1 for Catalyst

CentralReach 368K searchesCatalyst 2.2K searches

Who does AI mention more?

CentralReach, mentioned in every answer we collected

CentralReach in 5 of 5Catalyst in 0 of 5

Who does AI recommend more?

CentralReach, the only one of the two named

CentralReach first in 5Catalyst never named

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Top ABA therapy software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CentralReach appeared in all five answers. Catalyst did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CentralReach1st
  2. AlohaABA2nd
  3. Motivity3rd
  4. Rethink Behavioral Health4th
  5. Theralytics5th
  6. Artemis6th
  7. Catalyst–
  8. Raven Health–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CentralReach5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Motivity5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AlohaABA4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rethink Behavioral Health3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Theralytics3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Artemis3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Catalyst0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Raven Health0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ABA therapy software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Catalyst or CentralReach more popular in search?

This chart shows how often people search Google for Catalyst and CentralReach by name. Each line represents a brand's share of searches for all eight ABA therapy software we track, month by month, from searches in United States.

Catalyst and CentralReach among ABA therapy software in the United States, by month

Share of searches by month for CentralReach, Catalyst. The figures are in the table below the chart.

View monthly share of searches table
MonthCentralReachAlohaABARethink Behavioral HealthCatalystTheralyticsArtemisMotivityRaven Health
Oct 202589.4%5.3%2.8%1.1%0.39%0.46%0.32%0.12%
Nov 202589.4%6%2.5%0.93%0.39%0.39%0.3%0.12%
Dec 202589.4%6%2.5%1%0.39%0.3%0.3%0.12%
Jan 202690.5%5.4%2%0.89%0.39%0.22%0.32%0.18%
Feb 202690.8%5.4%2%0.74%0.32%0.22%0.32%0.15%
Mar 202689.6%6%2.5%0.76%0.39%0.24%0.32%0.14%
Apr 202690.2%5.6%2.3%0.83%0.39%0.25%0.32%0.12%
May 202690.3%5.6%2.3%0.68%0.39%0.22%0.32%0.12%
Jun 202691.6%4.7%2.1%0.48%0.59%0.2%0.26%0.1%
Jul 202690.4%5.6%2.2%0.56%0.47%0.32%0.32%0.12%
Aug 202690.4%5.6%2.2%0.56%0.39%0.32%0.32%0.12%
Sep 202691.4%5%2%0.55%0.4%0.25%0.25%0.18%

How has the Catalyst and CentralReach comparison changed over the last 12 months?

3 findings

How did search popularity change for United States ABA therapy software in September 2026?

2 changes
  1. In September 2026, CentralReach gained share of searches among ABA therapy software in the United States, from 90.4% to 91.4%.

  2. Estimated monthly branded searches for Catalyst in the United States fell 50.4% over 12 measured months, from 4.5K to 2.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Catalyst’s and CentralReach’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Catalyst

2 branded search terms

  • catalyst aba
  • datafinch

CentralReach

1 branded search term

  • centralreach

How the Brand Demand Index is measured

Other head-to-heads among ABA therapy software

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