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Blueprint Prep vs LSAT Demon:Which is more popular?

In September 2026, LSAT Demon had more branded searches than Blueprint Prep among LSAT prep courses in the United States. LSAT Demon had about 49,500 branded searches, while Blueprint Prep had 2,900. LSAT Demon made up 31.4% of all LSAT prep course searches we track, and Blueprint Prep accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about LSAT prep courses, Blueprint Prep appeared in two of the five answers and LSAT Demon in one. Blueprint Prep was mentioned before LSAT Demon in two out of three answers that named either.

Among LSAT prep courses in the United States in September 2026

Who do people search for more?

LSAT Demon, about 17 searches for every 1 for Blueprint Prep

LSAT Demon 49.5K searchesBlueprint Prep 2.9K searches

Who does AI mention more?

Blueprint Prep, mentioned in 2 of 5 answers, LSAT Demon in 1

Blueprint Prep in 2 of 5LSAT Demon in 1 of 5

Who does AI recommend more?

Blueprint Prep, named ahead of LSAT Demon in 2 of 3 answers

Blueprint Prep first in 2LSAT Demon first in 1

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Top LSAT prep courses in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Blueprint Prep was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. LSAT Demon was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Blueprint Prep was listed before LSAT Demon in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. 7Sage1st
  2. LawHub2nd
  3. Kaplan3rd
  4. Blueprint Prep4th
  5. The Princeton Review5th
  6. LSAT Demon6th
  7. PowerScore–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LawHub5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • 7Sage3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blueprint Prep2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kaplan2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • The Princeton Review2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LSAT Demon1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PowerScore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about LSAT prep courses

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 27, 2026.

Is Blueprint Prep or LSAT Demon more popular in search?

This chart shows how often people search Google for Blueprint Prep and LSAT Demon by name. Each line represents a brand's share of searches for all seven LSAT prep course brands we track, month by month, from searches in United States.

Blueprint Prep and LSAT Demon among LSAT prep courses in the United States, by month

Share of searches by month for LSAT Demon, Blueprint Prep. The figures are in the table below the chart.

View monthly share of searches table
MonthLawHubLSAT Demon7SageBlueprint PrepKaplanPowerScoreThe Princeton Review
Oct 202542.3%28.3%23.1%2.5%1.3%1.7%0.7%
Nov 202544.4%29.7%19.9%2.6%1.2%1.4%0.79%
Dec 202542.4%28.4%23.2%2.5%1.4%1.4%0.75%
Jan 202642.1%28.2%23%3.1%1.7%1.3%0.7%
Feb 202642.2%28.2%23.1%3.1%1.4%1.4%0.75%
Mar 202642.2%28.2%23.1%3.1%1.4%1.4%0.75%
Apr 202639.7%32.5%21.7%2.9%1.3%1.3%0.71%
May 202634.9%34.9%23.3%3.1%1.7%1.3%0.71%
Jun 202633.5%33.5%27.4%2.4%1.3%1.1%0.68%
Jul 202633.5%33.5%27.4%2.4%1.3%1.1%0.68%
Aug 202638.1%31.2%25.5%2.3%1.2%1.2%0.63%
Sep 202638.4%31.4%25.7%1.8%1%1%0.56%

How has the Blueprint Prep and LSAT Demon comparison changed over the last 12 months?

3 findings

How did search popularity change for United States LSAT prep courses in September 2026?

2 changes
  1. Estimated monthly branded searches for LSAT Demon in the United States rose 22.2% over 12 measured months, from 40.5K to 49.5K in September 2026.

  2. Estimated monthly branded searches for Blueprint Prep in the United States fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Blueprint Prep’s and LSAT Demon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blueprint Prep

1 branded search term

  • blueprint lsat

LSAT Demon

1 branded search term

  • lsat demon

How the Brand Demand Index is measured

Other head-to-heads among LSAT prep courses

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