Behave Health vs Kipu:Which is more popular?
In September 2026, Kipu had more branded searches than Behave Health among addiction treatment software in the United States. Kipu had about 19,000 branded searches, while Behave Health had 590. Kipu made up 55.8% of all addiction treatment software searches we track, and Behave Health accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about addiction treatment software, Kipu appeared in four of the five answers and Behave Health in three. Kipu was mentioned before Behave Health in three out of four answers.
Who do people search for more?
Kipu, about 32 searches for every 1 for Behave Health
Who does AI mention more?
Kipu, mentioned in 4 of 5 answers, Behave Health in 3
Who does AI recommend more?
Kipu, named ahead of Behave Health in 3 of 4 answers
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Top addiction treatment software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Kipu was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Behave Health was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Kipu was listed before Behave Health in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Kipu4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
BestNotes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Behave Health3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Sunwave Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ritten0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lightning Step0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about addiction treatment software
5 answers
Asked ChatGPT
“Which EHR should I use for an addiction treatment center in the US?”
Asked ChatGPT
“What are the best addiction treatment software options in the US?”
Asked ChatGPT
“What's the best EHR in the US for a small substance use treatment program?”
Searched Google, AI Overview
“behavioral health software”
Searched Google, AI Overview
“substance abuse software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is Behave Health or Kipu more popular in search?
This chart shows how often people search Google for Behave Health and Kipu by name. Each line represents a brand's share of searches for all six addiction treatment software we track, month by month, from searches in United States.
Share of searches by month for Kipu, Behave Health. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kipu | Ritten | BestNotes | Lightning Step | Behave Health | Sunwave Health |
|---|---|---|---|---|---|---|
| Oct 2025 | 57.3% | 24.1% | 3.7% | 6.9% | 3.2% | 4.8% |
| Nov 2025 | 55% | 28% | 4.2% | 5.5% | 3.1% | 4.2% |
| Dec 2025 | 50.8% | 32.1% | 4% | 5.2% | 2.9% | 5.2% |
| Jan 2026 | 46.4% | 35.1% | 4.6% | 5.7% | 2.6% | 5.7% |
| Feb 2026 | 49.9% | 31.2% | 5% | 6.2% | 2.8% | 5% |
| Mar 2026 | 55.4% | 28.4% | 4.6% | 5.6% | 2.5% | 3.5% |
| Apr 2026 | 51.9% | 32.1% | 5.2% | 5.2% | 2.9% | 2.9% |
| May 2026 | 49.2% | 37.6% | 3.8% | 4.9% | 2.2% | 2.2% |
| Jun 2026 | 49.8% | 37.7% | 3.8% | 4.9% | 2.2% | 1.5% |
| Jul 2026 | 50.1% | 38.2% | 3.9% | 3.9% | 2.8% | 1.2% |
| Aug 2026 | 51% | 39.3% | 3.3% | 3.3% | 1.9% | 1.3% |
| Sep 2026 | 55.8% | 35.6% | 2.9% | 2.9% | 1.7% | 0.94% |
How has the Behave Health and Kipu comparison changed over the last 12 months?
3 findings
- Kipu was ahead of Behave Health in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Behave Health’s share of searches among addiction treatment software in the United States moved from 3.2% to 1.7%, and its estimated monthly branded searches moved from 880 to 590.
- Across the 12 months ending September 2026, Kipu’s share of searches among addiction treatment software in the United States moved from 57.3% to 55.8%, and its estimated monthly branded searches moved from 15.7K to 19K.
How did search popularity change for United States addiction treatment software in September 2026?
2 changes
In September 2026, Kipu gained share of searches among addiction treatment software in the United States, from 51% to 55.8%.

Estimated monthly branded searches for Behave Health in the United States fell 33% over 12 measured months, from 880 to 590 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Behave Health’s and Kipu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Behave Health
1 branded search term
- behave health
Kipu
2 branded search terms
- kipu
- kipu health
Other head-to-heads among addiction treatment software

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