B&H Photo vs Micro Center:Which is searched more in United States?
In September 2026, Micro Center had more branded searches than B&H Photo among electronics retailers in United States. Micro Center was estimated to have 2.2M branded searches compared to B&H Photo’s 402K, and held an 11.2% Share of Search versus B&H Photo’s 2%.
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Which is more popular in search, B&H Photo or Micro Center?
Compare the retailers people buy electronics from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Micro Center, B&H Photo. The figures are in the table below the chart.
View monthly share of search table
| Month | Best Buy | Micro Center | Newegg | B&H Photo |
|---|---|---|---|---|
| Oct 2025 | 83.6% | 11.3% | 3.4% | 1.7% |
| Nov 2025 | 83% | 11.2% | 4.1% | 1.8% |
| Dec 2025 | 83.7% | 11.3% | 3.4% | 1.7% |
| Jan 2026 | 80.5% | 13.3% | 4% | 2.3% |
| Feb 2026 | 80.5% | 13.3% | 4% | 2.3% |
| Mar 2026 | 83.1% | 11.2% | 3.4% | 2.3% |
| Apr 2026 | 80.9% | 13.3% | 3.3% | 2.4% |
| May 2026 | 81.4% | 13.4% | 2.7% | 2.5% |
| Jun 2026 | 81.3% | 13.4% | 3.3% | 2% |
| Jul 2026 | 83.5% | 11.3% | 3.4% | 1.8% |
| Aug 2026 | 81.3% | 13.4% | 3.3% | 2% |
| Sep 2026 | 83.4% | 11.2% | 3.4% | 2% |
How has the B&H Photo and Micro Center comparison changed over the last 12 months?
3 findings
- Micro Center was ahead of B&H Photo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, B&H Photo’s estimated Share of Search among electronics retailers in United States moved from 1.7% to 2%, and its estimated monthly branded searches moved from 337K to 402K.
- Across the 12 months ending September 2026, Micro Center’s estimated Share of Search among electronics retailers in United States moved from 11.3% to 11.2%, and its estimated monthly branded searches held steady at 2.2M.
How did search popularity change for United States electronics retailers in September 2026?
2 changes

In September 2026, Micro Center lost estimated Share of Search among electronics retailers in United States, from 13.4% to 11.2%.

Estimated monthly branded searches for B&H Photo in United States rose 19.5% over 12 measured months, from 337K to 402K in September 2026.
Other head-to-heads among electronics retailers
How each brand is measured
Brandwave collects information about searches that people make online using B&H Photo’s and Micro Center’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
B&H Photo
2 branded search terms
- b&h photo
- bh photo
Micro Center
1 branded search term
- micro center

Put your own brand in this comparison
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