Artemis vs Rethink Behavioral Health:Which is more popular?
In September 2026, Rethink Behavioral Health had more branded searches than Artemis among ABA therapy software in the United States. Rethink Behavioral Health had about 8,000 branded searches, while Artemis had 1,000. Rethink Behavioral Health made up 2% of all ABA therapy software searches we track, and Artemis accounted for 0.25%. When we asked ChatGPT and Google AI Overviews about ABA therapy software, Artemis and Rethink Behavioral Health each appeared in three of the five answers. Rethink Behavioral Health was mentioned before Artemis in three out of four answers that named either.
Who do people search for more?
Rethink Behavioral Health, about 8 searches for every 1 for Artemis
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Rethink Behavioral Health, named ahead of Artemis in 3 of 4 answers
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Top ABA therapy software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Artemis was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Rethink Behavioral Health was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Rethink Behavioral Health was listed before Artemis in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
CentralReach5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Motivity5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
AlohaABA4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Rethink Behavioral Health3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Theralytics3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Artemis3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Catalyst0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Raven Health0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ABA therapy software
5 answers
Asked ChatGPT
“Which ABA practice management software should I use in the US?”
Asked ChatGPT
“What are the best ABA practice management software options in the US?”
Asked ChatGPT
“What's the best ABA software in the US for a small clinic?”
Searched Google, AI Overview
“aba practice management software”
Searched Google, AI Overview
“aba data collection software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is Artemis or Rethink Behavioral Health more popular in search?
This chart shows how often people search Google for Artemis and Rethink Behavioral Health by name. Each line represents a brand's share of searches for all eight ABA therapy software we track, month by month, from searches in United States.
Share of searches by month for Rethink Behavioral Health, Artemis. The figures are in the table below the chart.
View monthly share of searches table
| Month | CentralReach | AlohaABA | Rethink Behavioral Health | Catalyst | Theralytics | Artemis | Motivity | Raven Health |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 89.4% | 5.3% | 2.8% | 1.1% | 0.39% | 0.46% | 0.32% | 0.12% |
| Nov 2025 | 89.4% | 6% | 2.5% | 0.93% | 0.39% | 0.39% | 0.3% | 0.12% |
| Dec 2025 | 89.4% | 6% | 2.5% | 1% | 0.39% | 0.3% | 0.3% | 0.12% |
| Jan 2026 | 90.5% | 5.4% | 2% | 0.89% | 0.39% | 0.22% | 0.32% | 0.18% |
| Feb 2026 | 90.8% | 5.4% | 2% | 0.74% | 0.32% | 0.22% | 0.32% | 0.15% |
| Mar 2026 | 89.6% | 6% | 2.5% | 0.76% | 0.39% | 0.24% | 0.32% | 0.14% |
| Apr 2026 | 90.2% | 5.6% | 2.3% | 0.83% | 0.39% | 0.25% | 0.32% | 0.12% |
| May 2026 | 90.3% | 5.6% | 2.3% | 0.68% | 0.39% | 0.22% | 0.32% | 0.12% |
| Jun 2026 | 91.6% | 4.7% | 2.1% | 0.48% | 0.59% | 0.2% | 0.26% | 0.1% |
| Jul 2026 | 90.4% | 5.6% | 2.2% | 0.56% | 0.47% | 0.32% | 0.32% | 0.12% |
| Aug 2026 | 90.4% | 5.6% | 2.2% | 0.56% | 0.39% | 0.32% | 0.32% | 0.12% |
| Sep 2026 | 91.4% | 5% | 2% | 0.55% | 0.4% | 0.25% | 0.25% | 0.18% |
How has the Artemis and Rethink Behavioral Health comparison changed over the last 12 months?
3 findings
- Rethink Behavioral Health was ahead of Artemis in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Artemis’ share of searches among ABA therapy software in the United States moved from 0.46% to 0.25%, and its estimated monthly branded searches moved from 1.9K to 1K.
- Across the 12 months ending September 2026, Rethink Behavioral Health’s share of searches among ABA therapy software in the United States moved from 2.8% to 2%, and its estimated monthly branded searches moved from 11.7K to 8K.
How did search popularity change for United States ABA therapy software in September 2026?
2 changes

Estimated monthly branded searches for Artemis in the United States fell 47.4% over 12 measured months, from 1.9K to 1K in September 2026.

Estimated monthly branded searches for Rethink Behavioral Health in the United States fell 31.6% over 12 measured months, from 11.7K to 8K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Artemis’ and Rethink Behavioral Health’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Artemis
1 branded search term
- artemis aba
Rethink Behavioral Health
2 branded search terms
- rethink behavioral health
- rethinkbh
Other head-to-heads among ABA therapy software

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