Ada Diamonds vs Grown Brilliance:Which is searched more in the United States?
In September 2026, Grown Brilliance had more branded searches than Ada Diamonds among lab-grown diamond jewelers in the United States. Grown Brilliance had about 19,100 branded searches, while Ada Diamonds had 880. Grown Brilliance made up 3.6% of all lab-grown diamond jeweler searches we track, and Ada Diamonds accounted for 0.17%.
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Is Ada Diamonds or Grown Brilliance more popular in search?
Compare the jewelers selling lab-grown diamond engagement rings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Grown Brilliance, Ada Diamonds. The figures are in the table below the chart.
View monthly share of searches table
| Month | Brilliant Earth | Rare Carat | Frank Darling | Blue Nile | Grown Brilliance | Ritani | VRAI | Keyzar | Clean Origin | With Clarity | Ada Diamonds | Kimaï |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 58.2% | 13.9% | 5.1% | 8.4% | 4.4% | 2.4% | 3.1% | 2.3% | 0.68% | 1.2% | 0.19% | 0.17% |
| Nov 2025 | 55.4% | 13.4% | 4% | 12.7% | 5.1% | 2.3% | 2.8% | 2% | 0.8% | 1.2% | 0.15% | 0.13% |
| Dec 2025 | 55.1% | 13.3% | 4% | 13.5% | 5% | 2.3% | 2.8% | 1.6% | 1.2% | 0.97% | 0.13% | 0.11% |
| Jan 2026 | 56.7% | 13.7% | 5% | 11.1% | 5.2% | 1.9% | 2.8% | 1.7% | 0.82% | 0.82% | 0.15% | 0.11% |
| Feb 2026 | 49.7% | 12.1% | 5.4% | 19.7% | 4.7% | 2% | 2.7% | 1.5% | 1.1% | 0.88% | 0.14% | 0.14% |
| Mar 2026 | 48.6% | 11.3% | 5% | 20.8% | 3.6% | 1.9% | 5.6% | 1.5% | 0.55% | 0.82% | 0.13% | 0.13% |
| Apr 2026 | 52.6% | 12.5% | 5.6% | 6.7% | 4% | 2.1% | 12.7% | 1.5% | 1.1% | 0.91% | 0.15% | 0.12% |
| May 2026 | 61.1% | 11.6% | 5.2% | 7.5% | 3.7% | 2% | 5.8% | 1.4% | 0.69% | 0.85% | 0.14% | 0.09% |
| Jun 2026 | 61.9% | 13.1% | 5.8% | 7.8% | 3.4% | 2.2% | 2.4% | 1.6% | 0.64% | 0.95% | 0.16% | 0.08% |
| Jul 2026 | 62.2% | 12.7% | 5.7% | 8.2% | 3.3% | 2.2% | 2.2% | 1.5% | 0.76% | 0.93% | 0.12% | 0.1% |
| Aug 2026 | 57% | 16.5% | 7.4% | 6.6% | 3.5% | 2.8% | 2.3% | 1.9% | 0.98% | 0.98% | 0.16% | 0.09% |
| Sep 2026 | 57.4% | 17% | 7.6% | 5.3% | 3.6% | 2.8% | 2.3% | 1.6% | 1% | 1% | 0.17% | 0.09% |
How has the Ada Diamonds and Grown Brilliance comparison changed over the last 12 months?
3 findings
- Grown Brilliance was ahead of Ada Diamonds in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ada Diamonds’ share of searches among lab-grown diamond jewelers in the United States moved from 0.19% to 0.17%, and its estimated monthly branded searches moved from 1K to 880.
- Across the 12 months ending September 2026, Grown Brilliance’s share of searches among lab-grown diamond jewelers in the United States moved from 4.4% to 3.6%, and its estimated monthly branded searches moved from 23.2K to 19.1K.
How did search popularity change for United States lab-grown diamond jewelers in September 2026?
2 changes

Estimated monthly branded searches for Grown Brilliance in the United States fell 17.7% over 12 measured months, from 23.2K to 19.1K in September 2026.

Estimated monthly branded searches for Ada Diamonds in the United States fell 12% over 12 measured months, from 1K to 880 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Ada Diamonds’ and Grown Brilliance’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ada Diamonds
1 branded search term
- ada diamonds
Grown Brilliance
2 branded search terms
- grown brilliance
- grownbrilliance
Other head-to-heads among lab-grown diamond jewelers

Brilliant Earth vs Rare Carat: compare search popularity
Brilliant Earth vs Frank Darling: compare search popularity
Brilliant Earth vs Blue Nile: compare search popularity
Brilliant Earth vs Grown Brilliance: compare search popularity
Rare Carat vs Frank Darling: compare search popularity
Rare Carat vs Blue Nile: compare search popularity

Put your own brand in this comparison
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