Brandwave

9Lives vs Meow Mix:Which is more popular?

In September 2026, Meow Mix had more branded searches than 9Lives among cat food brands in the United States. Meow Mix had about 22,200 branded searches, while 9Lives had 2,900. Meow Mix made up 7.8% of all cat food brand searches we track, and 9Lives accounted for 1%. When we asked ChatGPT and Google AI Overviews about cat food brands, Meow Mix appeared in one of the five answers and 9Lives in none.

Among cat food brands in the United States in September 2026

Who do people search for more?

Meow Mix, about 8 searches for every 1 for 9Lives

Meow Mix 22.2K searches9Lives 2.9K searches

Who does AI mention more?

Meow Mix, mentioned in 1 of 5 answers, 9Lives in 0

Meow Mix in 1 of 59Lives in 0 of 5

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Top cat food brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Meow Mix was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. 9Lives did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hill's1st
  2. Purina Pro Plan2nd
  3. Royal Canin3rd
  4. Smalls4th
  5. Fancy Feast4th
  6. Purina ONE6th
  7. Weruva7th
  8. Blue Buffalo8th
  9. Iams9th
  10. +5 more
  11. 9Lives–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Royal Canin4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Purina Pro Plan4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hill's4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Purina ONE2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Smalls1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fancy Feast1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Iams1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Meow Mix1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blue Buffalo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 9Lives0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about cat food brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 27, 2026.

Is 9Lives or Meow Mix more popular in search?

This chart shows how often people search Google for 9Lives and Meow Mix by name. Each line represents a brand's share of searches for all 15 cat food brands we track, month by month, from searches in United States.

9Lives and Meow Mix among cat food brands in the United States, by month

Share of searches by month for Meow Mix, 9Lives. The figures are in the table below the chart.

View monthly share of searches table
MonthSmallsFriskiesFancy FeastIamsMeow MixPurina ONERoyal CaninShebaBlue BuffaloPurina Pro PlanTiki CatHill'sWellnessWeruva9Lives
Oct 202521.4%7.9%6.4%6.4%6.4%6.4%11.7%5.2%6.4%11.7%3.5%0.84%2.3%2.3%0.84%
Nov 202518.3%6.7%5.5%6.7%6.7%6.7%12.2%5.5%6.7%15%3.7%0.88%2.4%2.4%0.73%
Dec 202519%7%5.7%7%5.7%7%12.7%5.7%7%12.7%3.8%0.91%2.8%2.5%0.75%
Jan 202619.7%7.2%5.9%5.9%5.9%5.9%10.8%5.9%5.9%16.1%3.9%0.96%2.6%2.6%0.77%
Feb 202619.9%7.3%6%7.3%6%6%10.9%6%7.3%13.3%3.3%1.2%2.4%2.2%0.96%
Mar 202621.8%8%5.3%6.6%5.3%6.6%8%5.3%6.6%14.6%3.6%2.4%3.1%1.9%0.86%
Apr 202623.1%8.5%5.7%5.7%5.7%5.7%6.9%5.7%5.7%15.5%3.8%2.5%2.1%2.5%1.1%
May 202622.2%8.1%5.4%5.4%5.4%6.7%8.1%6.7%5.4%14.9%3.6%2.4%2%2.4%1.1%
Jun 202616.9%7.6%6.2%7.6%6.2%9.2%9.2%7.6%6.2%11.3%4.1%2.8%2.3%2.2%0.82%
Jul 202616.3%7.3%6%7.3%6%8.9%10.9%7.3%6%10.9%4%3.3%2.4%2.7%0.79%
Aug 202616.1%8.8%7.2%7.2%7.2%8.8%7.2%7.2%5.9%10.7%4.8%3.2%2.4%2.6%0.78%
Sep 202617.3%9.5%7.8%7.8%7.8%7.8%7.8%7.8%6.3%6.3%5.2%2.8%2.6%2.3%1%

How has the 9Lives and Meow Mix comparison changed over the last 12 months?

3 findings
  • Meow Mix was ahead of 9Lives in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, 9Lives’ share of searches among cat food brands in the United States moved from 0.84% to 1%, and its estimated monthly branded searches held steady at 2.9K.
  • Across the 12 months ending September 2026, Meow Mix’s share of searches among cat food brands in the United States moved from 6.4% to 7.8%, and its estimated monthly branded searches held steady at 22.2K.

How did search popularity change for United States cat food brands in September 2026?

1 change
  1. In September 2026, Meow Mix overtook Purina Pro Plan and Purina ONE to rank 5th among cat food brands in the United States, with 7.8% of the searches.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using 9Lives’ and Meow Mix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

9Lives

1 branded search term

  • 9lives

Meow Mix

1 branded search term

  • meow mix

How the Brand Demand Index is measured

Other head-to-heads among cat food brands

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