Brandwave

Dr Pepper vs Mountain Dew:Which is more popular?

In September 2026, Dr Pepper had more branded searches than Mountain Dew among soda brands in the United States. Dr Pepper had about 368,000 branded searches, while Mountain Dew had 135,000. Dr Pepper made up 20.5% of all soda brand searches we track, and Mountain Dew accounted for 7.5%. When we asked ChatGPT and Google AI Overviews about soda brands, Dr Pepper appeared in four of the five answers and Mountain Dew in two. Dr Pepper was mentioned before Mountain Dew in every answer that named either.

Among soda brands in the United States in September 2026

Who do people search for more?

Dr Pepper, about 3 searches for every 1 for Mountain Dew

Dr Pepper 368K searchesMountain Dew 135K searches

Who does AI mention more?

Dr Pepper, mentioned in 4 of 5 answers, Mountain Dew in 2

Dr Pepper in 4 of 5Mountain Dew in 2 of 5

Who does AI recommend more?

Dr Pepper, named ahead of Mountain Dew in 4 of 4 answers

Dr Pepper first in 4Mountain Dew never first

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Top soda brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dr Pepper was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Mountain Dew was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Dr Pepper was listed before Mountain Dew in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Coca-Cola1st
  2. Dr Pepper2nd
  3. Pepsi3rd
  4. OLIPOP4th
  5. Sprite5th
  6. Poppi6th
  7. Mountain Dew7th
  8. Zevia8th
  9. Fanta9th
  10. Crush10th
  11. +4 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dr Pepper4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pepsi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Coca-Cola3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sprite3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OLIPOP3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Poppi3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mountain Dew2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fanta2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zevia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Crush2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+4 more

See every answer about soda brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 27, 2026.

Is Dr Pepper or Mountain Dew more popular in search?

This chart shows how often people search Google for Dr Pepper and Mountain Dew by name. Each line represents a brand's share of searches for all 14 soda brands we track, month by month, from searches in United States.

Dr Pepper and Mountain Dew among soda brands in the United States, by month

Share of searches by month for Dr Pepper, Mountain Dew. The figures are in the table below the chart.

View monthly share of searches table
MonthCoca-ColaDr PepperPepsiSpriteMountain DewOLIPOPPoppiFantaBarq's7UpA&W Root BeerCanada DryZeviaCrush
Oct 202523.2%23.2%10.4%8.5%7%8.5%5.7%3.8%2.1%1.7%2.1%1.4%1.7%0.76%
Nov 202523.3%23.3%10.4%8.5%5.7%8.5%7%3.1%2.1%2.1%2.1%1.7%1.4%0.63%
Dec 202525.3%20.7%9.3%9.3%6.2%9.3%6.2%3.4%2.3%1.9%2.3%1.9%1.5%0.68%
Jan 202623.1%18.9%10.3%8.5%5.7%10.3%8.5%3.1%2.1%2.1%2.5%2.1%2.1%0.76%
Feb 202620.5%20.5%11.2%9.2%6.1%9.2%7.5%2.8%2.3%2.8%3.4%1.8%1.8%1%
Mar 202623%18.8%10.3%8.4%6.9%8.4%6.9%3.1%2.5%1.7%5.6%1.7%2.1%0.75%
Apr 202619.3%23.6%10.5%10.5%7.1%7.1%7.1%3.2%2.6%1.7%3.2%1.7%1.7%0.78%
May 202621.3%21.3%9.5%7.8%11.6%7.8%6.4%3.5%2.3%1.9%2.9%1.6%1.6%0.7%
Jun 202622.6%15.1%12.3%10.1%8.3%8.3%6.8%3%3%2%3.7%2%1.7%0.91%
Jul 202624.5%13.4%11%11%7.3%9%6%3.3%3.3%2.2%3.3%2.2%2.2%1.2%
Aug 202623%18.8%10.3%10.3%10.3%6.9%5.6%3.1%2.5%2.5%2.5%1.7%1.7%0.92%
Sep 202620.5%20.5%13.7%9.2%7.5%7.5%5%4.1%2.8%2.3%2.3%1.8%1.8%0.83%

How has the Dr Pepper and Mountain Dew comparison changed over the last 12 months?

3 findings

How did search popularity change for United States soda brands in September 2026?

3 changes

  1. In September 2026, Pepsi overtook Mountain Dew to rank 3rd among soda brands in the United States, with 13.7% of the searches.

  2. In September 2026, Dr Pepper gained share of searches among soda brands in the United States, from 18.8% to 20.5%.

  3. In September 2026, Mountain Dew lost share of searches among soda brands in the United States, from 10.3% to 7.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Dr Pepper’s and Mountain Dew’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dr Pepper

1 branded search term

  • dr pepper

Mountain Dew

1 branded search term

  • mountain dew

How the Brand Demand Index is measured

Other head-to-heads among soda brands

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