ECP vs Eldermark:Which is more popular?
In September 2026, ECP had more branded searches than Eldermark among assisted living software in the United States. ECP had about 3,110 branded searches, while Eldermark had 880. ECP made up 23.6% of all assisted living software searches we track, and Eldermark accounted for 6.7%. When we asked ChatGPT and Google AI Overviews about assisted living software, both ECP and Eldermark appeared in all five answers. ECP was mentioned before Eldermark in four out of five answers.
Who do people search for more?
ECP, about 4 searches for every 1 for Eldermark
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
ECP, named ahead of Eldermark in 4 of 5 answers
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Top assisted living software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both ECP and Eldermark showed up in all five answers. ECP was listed before Eldermark in four of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ECP5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Eldermark5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ALIS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Yardi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
MatrixCare1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Caremerge0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about assisted living software
5 answers
Asked ChatGPT
“Which assisted living software should I use in the US?”
Asked ChatGPT
“What are the best assisted living software systems in the US?”
Asked ChatGPT
“What's the best assisted living software in the US for a small community?”
Searched Google, AI Overview
“assisted living software”
Searched Google, AI Overview
“senior living software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is ECP or Eldermark more popular in search?
This chart shows how often people search Google for ECP and Eldermark by name. Each line represents a brand's share of searches for all six assisted living software we track, month by month, from searches in United States.
Share of searches by month for ECP, Eldermark. The figures are in the table below the chart.
View monthly share of searches table
| Month | MatrixCare | ECP | Caremerge | Eldermark | ALIS | Yardi |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.2% | 25.7% | 18.8% | 10.2% | 2.5% | 0.7% |
| Nov 2025 | 42.9% | 25.6% | 19% | 10.3% | 1.7% | 0.56% |
| Dec 2025 | 43.8% | 25.6% | 15.4% | 13% | 1.7% | 0.41% |
| Jan 2026 | 39.6% | 23.2% | 17.6% | 17.6% | 1.5% | 0.51% |
| Feb 2026 | 40.8% | 24.2% | 17.6% | 14.8% | 1.9% | 0.65% |
| Mar 2026 | 40.1% | 24.5% | 21.6% | 11.9% | 1.6% | 0.37% |
| Apr 2026 | 42.7% | 26% | 19% | 10.3% | 1.3% | 0.71% |
| May 2026 | 45.7% | 23.6% | 20.3% | 8.5% | 1.2% | 0.76% |
| Jun 2026 | 44.2% | 26.9% | 19.6% | 7.2% | 1.4% | 0.74% |
| Jul 2026 | 51.7% | 24.7% | 14.9% | 6.9% | 1.1% | 0.7% |
| Aug 2026 | 44.9% | 25.9% | 20% | 7.3% | 1.4% | 0.58% |
| Sep 2026 | 50% | 23.6% | 18.2% | 6.7% | 1.1% | 0.53% |
How has the ECP and Eldermark comparison changed over the last 12 months?
3 findings
- ECP was ahead of Eldermark in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ECP’s share of searches among assisted living software in the United States moved from 25.7% to 23.6%, and its estimated monthly branded searches moved from 3.3K to 3.1K.
- Across the 12 months ending September 2026, Eldermark’s share of searches among assisted living software in the United States moved from 10.2% to 6.7%, and its estimated monthly branded searches moved from 1.3K to 880.
How did search popularity change for United States assisted living software in September 2026?
2 changes
In September 2026, ECP lost share of searches among assisted living software in the United States, from 25.9% to 23.6%.
In September 2026, Eldermark lost share of searches among assisted living software in the United States, from 7.3% to 6.7%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using ECP’s and Eldermark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among assisted living software
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