Superbowl UK vs Tenpin:Which is more popular?
In September 2026, Tenpin had more branded searches than Superbowl UK among bowling chains in the United Kingdom. Tenpin had about 60,500 branded searches, while Superbowl UK had 720. Tenpin made up 18% of all bowling chain searches we track, and Superbowl UK accounted for 0.21%. When we asked ChatGPT and Google AI Overviews about bowling chains, Tenpin appeared in all three answers and Superbowl UK in none.
Who do people search for more?
Tenpin, about 84 searches for every 1 for Superbowl UK
Who does AI mention more?
Tenpin, mentioned in every answer we collected
Who does AI recommend more?
Tenpin, the only one of the two named
Follow Superbowl UK vs Tenpin and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top bowling chains in ChatGPT and Google AI Overviews
In three ChatGPT questions, Tenpin appeared in all three answers. Superbowl UK did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Hollywood Bowl3 of 3Named in 3 of 3 ChatGPT answers
Lane73 of 3Named in 3 of 3 ChatGPT answers
Tenpin3 of 3Named in 3 of 3 ChatGPT answers
All Star Lanes0 of 3Named in 0 of 3 ChatGPT answers
Namco Funscape0 of 3Named in 0 of 3 ChatGPT answers
Superbowl UK0 of 3Named in 0 of 3 ChatGPT answers
See every answer about bowling chains
3 answers
Asked ChatGPT
“Which bowling chain is the best in the UK?”
Asked ChatGPT
“What are the best ten-pin bowling places in the UK?”
Asked ChatGPT
“Which bowling chain in the UK is best for a group night out?”
Searched Google, AI Overview
“bowling”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“tenpin bowling”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Is Superbowl UK or Tenpin more popular in search?
This chart shows how often people search Google for Superbowl UK and Tenpin by name. Each line represents a brand's share of searches for all six bowling chains we track, month by month, from searches in United Kingdom.
Share of searches by month for Tenpin, Superbowl UK. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hollywood Bowl | Lane7 | Tenpin | All Star Lanes | Namco Funscape | Superbowl UK |
|---|---|---|---|---|---|---|
| Oct 2025 | 41.5% | 27.9% | 18.7% | 8.4% | 2.5% | 1.1% |
| Nov 2025 | 41.5% | 27.7% | 18.6% | 10.2% | 0.91% | 1.1% |
| Dec 2025 | 43% | 23.6% | 23.6% | 8.7% | 0.77% | 0.41% |
| Jan 2026 | 48% | 21.5% | 21.5% | 7.9% | 0.86% | 0.37% |
| Feb 2026 | 47.4% | 21.2% | 21.2% | 7.8% | 0.85% | 1.6% |
| Mar 2026 | 49% | 22.1% | 18.1% | 9.9% | 0.71% | 0.24% |
| Apr 2026 | 52.1% | 19.2% | 19.2% | 8.6% | 0.75% | 0.26% |
| May 2026 | 48% | 21.5% | 21.5% | 7.9% | 0.84% | 0.21% |
| Jun 2026 | 47.2% | 21.1% | 21.1% | 9.5% | 0.84% | 0.25% |
| Jul 2026 | 50% | 22.4% | 18.3% | 8.2% | 0.88% | 0.22% |
| Aug 2026 | 52.9% | 19.5% | 19.5% | 7.1% | 0.77% | 0.22% |
| Sep 2026 | 49.1% | 22% | 18% | 9.9% | 0.71% | 0.21% |
How has the Superbowl UK and Tenpin comparison changed over the last 12 months?
3 findings
- Tenpin was ahead of Superbowl UK in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Superbowl UK’s share of searches among bowling chains in the United Kingdom moved from 1.1% to 0.21%, and its estimated monthly branded searches moved from 5.4K to 720.
- Across the 12 months ending September 2026, Tenpin’s share of searches among bowling chains in the United Kingdom moved from 18.7% to 18%, and its estimated monthly branded searches moved from 90.5K to 60.5K.
How did search popularity change for United Kingdom bowling chains in September 2026?
2 changes

In September 2026, Tenpin lost share of searches among bowling chains in the United Kingdom, from 19.5% to 18%.

Estimated monthly branded searches for Superbowl UK in the United Kingdom fell 86.7% over 12 measured months, from 5.4K to 720 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Superbowl UK’s and Tenpin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Superbowl UK
1 branded search term
- superbowl uk
Tenpin
1 branded search term
- tenpin
Other head-to-heads among bowling chains

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.