carVertical vs HPI Check:Which is searched more in United Kingdom?
In September 2026, carVertical had more branded searches than HPI Check among vehicle history check services in United Kingdom. carVertical was estimated to have 60.5K branded searches compared to HPI Check’s 40.5K, and held a 57.4% Share of Search versus HPI Check’s 38.4%.
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Which is more popular in search, carVertical or HPI Check?
Compare the vehicle history check services households and businesses choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for carVertical, HPI Check. The figures are in the table below the chart.
View monthly share of search table
| Month | carVertical | HPI Check | MotorCheck |
|---|---|---|---|
| Oct 2025 | 47.4% | 47.4% | 5.2% |
| Nov 2025 | 52.4% | 42.9% | 4.7% |
| Dec 2025 | 52.9% | 43.3% | 3.8% |
| Jan 2026 | 52.4% | 42.9% | 4.7% |
| Feb 2026 | 52.4% | 42.9% | 4.7% |
| Mar 2026 | 57.4% | 38.4% | 4.2% |
| Apr 2026 | 52.9% | 43.3% | 3.8% |
| May 2026 | 52.9% | 43.3% | 3.8% |
| Jun 2026 | 52.9% | 43.3% | 3.8% |
| Jul 2026 | 52.9% | 43.3% | 3.8% |
| Aug 2026 | 52.9% | 43.3% | 3.8% |
| Sep 2026 | 57.4% | 38.4% | 4.2% |
How has the carVertical and HPI Check comparison changed over the last 12 months?
3 findings
- carVertical was ahead of HPI Check in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, carVertical’s estimated Share of Search among vehicle history check services in United Kingdom moved from 47.4% to 57.4%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
- Across the 12 months ending September 2026, HPI Check’s estimated Share of Search among vehicle history check services in United Kingdom moved from 47.4% to 38.4%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for United Kingdom vehicle history check services in September 2026?
2 changes
In September 2026, carVertical gained estimated Share of Search among vehicle history check services in United Kingdom, from 52.9% to 57.4%.
In September 2026, HPI Check lost estimated Share of Search among vehicle history check services in United Kingdom, from 43.3% to 38.4%.
Other head-to-heads among vehicle history check services
How each brand is measured
Brandwave collects information about searches that people make online using carVertical’s and HPI Check’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
carVertical
1 branded search term
- carvertical
HPI Check
1 branded search term
- hpi check
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.