BrightPay vs Moneysoft:Which is more popular?
In September 2026, BrightPay had more branded searches than Moneysoft among payroll software in the United Kingdom. BrightPay had about 49,500 branded searches, while Moneysoft had 1,000. BrightPay made up 66.7% of all payroll software searches we track, and Moneysoft accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about payroll software, BrightPay appeared in four of the five answers and Moneysoft in three. BrightPay was mentioned before Moneysoft in three out of five answers.
Who do people search for more?
BrightPay, about 50 searches for every 1 for Moneysoft
Who does AI mention more?
BrightPay, mentioned in 4 of 5 answers, Moneysoft in 3
Who does AI recommend more?
BrightPay, named ahead of Moneysoft in 3 of 5 answers
Follow BrightPay vs Moneysoft and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top payroll software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, BrightPay was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Moneysoft was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. BrightPay was listed before Moneysoft in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Sage Payroll1st
Xero2nd- BrightPay3rd
Moneysoft4th
QuickBooks Online5th
IRIS Payroll–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Sage Payroll5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Xero5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- QuickBooks Online5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- BrightPay4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Moneysoft3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- IRIS Payroll0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about payroll software
5 answers
Asked ChatGPT
“Which payroll software should my small business use in the UK?”
Asked ChatGPT
“What are the best payroll software platforms in the UK?”
Asked ChatGPT
“What's the best payroll software in the UK for a small business with ten employees?”
Searched Google, AI Overview
“payroll software”
Searched Google, AI Overview
“payroll software uk”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Is BrightPay or Moneysoft more popular in search?
This chart shows how often people search Google for BrightPay and Moneysoft by name. Each line represents a brand's share of searches for all six payroll software we track, month by month, from searches in United Kingdom.
Share of searches by month for BrightPay, Moneysoft. The figures are in the table below the chart.
View monthly share of searches table
| Month | BrightPay | IRIS Payroll | Sage Payroll | Xero | QuickBooks Online | Moneysoft |
|---|---|---|---|---|---|---|
| Oct 2025 | 57.2% | 18.6% | 17.1% | 2.8% | 1.5% | 2.8% |
| Nov 2025 | 59.5% | 16.2% | 17.8% | 2.9% | 1.3% | 2.3% |
| Dec 2025 | 62.4% | 16.6% | 15.3% | 2.5% | 1.4% | 1.9% |
| Jan 2026 | 62.1% | 16.5% | 15.2% | 2.9% | 1.3% | 2% |
| Feb 2026 | 56.8% | 18.5% | 17% | 3.3% | 1.7% | 2.7% |
| Mar 2026 | 64.8% | 14.7% | 13% | 3.1% | 1.3% | 3.1% |
| Apr 2026 | 71.8% | 10.9% | 11.7% | 1.8% | 0.97% | 2.8% |
| May 2026 | 68.2% | 14.8% | 11.2% | 2.2% | 0.99% | 2.6% |
| Jun 2026 | 67.4% | 14.8% | 13.5% | 1.8% | 0.8% | 1.8% |
| Jul 2026 | 67.4% | 17.7% | 11% | 1.8% | 0.8% | 1.4% |
| Aug 2026 | 69.3% | 15.1% | 11.3% | 1.8% | 1.2% | 1.2% |
| Sep 2026 | 66.7% | 14.7% | 13.3% | 2.2% | 1.8% | 1.3% |
How has the BrightPay and Moneysoft comparison changed over the last 12 months?
3 findings
- BrightPay was ahead of Moneysoft in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BrightPay’s share of searches among payroll software in the United Kingdom moved from 57.2% to 66.7%, and its estimated monthly branded searches moved from 33.1K to 49.5K.
- Across the 12 months ending September 2026, Moneysoft’s share of searches among payroll software in the United Kingdom moved from 2.8% to 1.3%, and its estimated monthly branded searches moved from 1.6K to 1K.
How did search popularity change for United Kingdom payroll software in September 2026?
3 changes
In September 2026, QuickBooks Online overtook Moneysoft to rank 5th among payroll software in the United Kingdom, with 1.8% of the searches.
In September 2026, BrightPay lost share of searches among payroll software in the United Kingdom, from 69.3% to 66.7%.
Estimated monthly branded searches for Moneysoft in the United Kingdom fell 37.5% over 12 measured months, from 1.6K to 1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using BrightPay’s and Moneysoft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among payroll software
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.