Brandwave

How popular isBlink! in search?

In September 2026, there were an estimated 6K branded searches for Blink! in United Kingdom which is down 32.1% over the last 12 months. Blink! holds 5.9% estimated Share of Search among United Kingdom cat food subscription brands and is ranked 3rd of 5 competitors for search popularity.

Share of Search, September 2026
  1. Untamed49.6%
  2. KatKin38.5%
  3. Blink!5.9%
  4. Republic of Cats4.7%
  5. Fuzzball1.3%
Blink! website (opens in a new tab)

Follow Blink! and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which cat food subscription brands compete with Blink!?

Blink! against cat food subscription brands in United Kingdom, by month

Share of Search by month for Untamed, KatKin, Blink!, Republic of Cats. The figures are in the table below the chart.

View monthly share of search table
MonthUntamedKatKinBlink!Republic of CatsFuzzball
Oct 202542.5%42.4%9.1%5%1.1%
Nov 202542%44.8%7.5%4.9%0.76%
Dec 202549.7%38.7%5.9%4.8%0.89%
Jan 202642.6%44.1%7.5%5%0.87%
Feb 202648.1%38.4%6.9%5.7%0.88%
Mar 202647.9%38.3%6.9%5.9%0.99%
Apr 202647%39.7%6.7%5.7%0.89%
May 202643.3%41.7%7.6%6.4%1%
Jun 202646.2%39%8.2%5.4%1.2%
Jul 202644.1%43%7.6%4.2%1.1%
Aug 202648.6%38.7%7%4.7%1%
Sep 202649.6%38.5%5.9%4.7%1.3%

  1. 1.Untamed

    49.6%

    Held 1st. 50.2K estimated branded searches, +0.14% vs prior month. Share +1 points.

  2. 2.KatKin

    38.5%

    Held 2nd. 39K estimated branded searches, -2.5% vs prior month. Share -0.2 points.

  3. 3.Blink!

    5.9%

    Held 3rd. 6K estimated branded searches, -16.7% vs prior month. Share -1 points.

  4. 4.Republic of Cats

    4.7%

    Held 4th. 4.7K estimated branded searches, -2.7% vs prior month. Share 0 points.

  5. 5.Fuzzball

    1.3%

    Held 5th. 1.4K estimated branded searches, +28.3% vs prior month. Share +0.3 points.

Compare search popularity between Blink! and its closest rivals

Every comparison with Blink!

How has branded search demand for Blink! changed in United Kingdom over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Blink! in United Kingdom fell from 8.8K to 6K.
  • Across the 12 months ending September 2026, Blink!’s estimated Share of Search among cat food subscription brands in United Kingdom decreased from 9.1% to 5.9%.

How did search popularity change for United Kingdom cat food subscription brands in September 2026?

  1. In September 2026, Untamed gained estimated Share of Search among cat food subscription brands in United Kingdom, from 48.6% to 49.6%.

  2. In September 2026, Blink! lost estimated Share of Search among cat food subscription brands in United Kingdom, from 7% to 5.9%.

  3. Estimated monthly branded searches for Fuzzball in United Kingdom rose 29.5% over 12 measured months, from 1.1K to 1.4K in September 2026.

How is Blink! measured?

Brandwave collects information about searches that people make online using Blink!’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • blink cat
  • blink cat food
  • blink cats

How the Brand Demand Index is measured

Who owns Blink!?

Blink! is owned by Inspired Pet Nutrition. Brandwave does not track any other brands owned by Inspired Pet Nutrition.

Do you work for Blink!? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is Blink! your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free