Brandwave

Active+ vs Movement IQ:Which is more popular?

In September 2026, Active+ had more branded searches than Movement IQ among Palmerston North physiotherapy clinics in New Zealand. Active+ had about 480 branded searches, while Movement IQ had 210. Active+ made up 29.4% of all Palmerston North physiotherapy clinic searches we track, and Movement IQ accounted for 12.9%. When we asked ChatGPT and Google AI Overviews about Palmerston North physiotherapy clinics, Movement IQ appeared in one of the three answers and Active+ in none.

Among Palmerston North physiotherapy clinics in New Zealand in September 2026

Who do people search for more?

Active+, about 2 searches for every 1 for Movement IQ

Active+ 480 searchesMovement IQ 210 searches

Who does AI mention more?

Movement IQ, mentioned in 1 of 3 answers, Active+ in 0

Movement IQ in 1 of 3Active+ in 0 of 3

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Top Palmerston North physiotherapy clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, Movement IQ was mentioned in one out of three: in one of the three ChatGPT answers. Active+ did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. P3 Physiotherapy1st
  2. Churchyard Physiotherapy2nd
  3. TBI Health3rd
  4. Movement IQ4th
  5. Rehab Physio Centre5th
  6. Habit Health6th
  7. Active+–
  8. Proactive New Zealand–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Palmerston North physiotherapy clinics

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Active+ or Movement IQ more popular in search?

This chart shows how often people search Google for Active+ and Movement IQ by name. Each line represents a brand's share of searches for all eight Palmerston North physiotherapy clinics we track, month by month, from searches in New Zealand.

Active+ and Movement IQ among Palmerston North physiotherapy clinics in New Zealand, by month

Share of searches by month for Active+, Movement IQ. The figures are in the table below the chart.

View monthly share of searches table
MonthActive+Churchyard PhysiotherapyMovement IQRehab Physio CentreHabit HealthTBI HealthP3 PhysiotherapyProactive New Zealand
Oct 202527%32%3.3%13.9%7.4%4.1%5.7%6.6%
Nov 202524.6%27.1%7.6%11.9%10.2%5.1%5.9%7.6%
Dec 202525.2%31.1%8.7%13.6%4.9%6.8%3.9%5.8%
Jan 202624.2%32.5%7.5%11.7%8.3%5%4.2%6.7%
Feb 202626.5%29.5%5.3%12.9%8.3%5.3%5.3%6.8%
Mar 202630.6%20.4%10.8%13.4%8.9%5.1%3.2%7.6%
Apr 202630%26.7%9.2%14.2%5.8%5.8%3.3%5%
May 202629.3%21.3%9.3%14%7.3%7.3%4.7%6.7%
Jun 202629.6%24.1%8.6%13%8.6%6.8%4.3%4.9%
Jul 202630.8%22.4%9.8%14.7%7.7%7%3.5%4.2%
Aug 202628.9%25.7%9.2%17.1%5.9%3.9%3.3%5.9%
Sep 202629.4%23.9%12.9%12.9%7.4%5.5%4.3%3.7%

How has the Active+ and Movement IQ comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Palmerston North physiotherapy clinics in September 2026?

2 changes
  1. In September 2026, Movement IQ overtook Rehab Physio Centre to rank 3rd among Palmerston North physiotherapy clinics in New Zealand, with 12.9% of the searches.

  2. In September 2026, Active+ gained share of searches among Palmerston North physiotherapy clinics in New Zealand, from 28.9% to 29.4%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Active+’s and Movement IQ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Active+

4 branded search terms

  • active physio
  • active plus
  • active+ palmerston north
  • activeplus

Movement IQ

1 branded search term

  • movement iq

How the Brand Demand Index is measured

Other head-to-heads among Palmerston North physiotherapy clinics

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