Chemist Warehouse vs Wise's Pharmacy:Which is more popular?
In September 2026, Chemist Warehouse had more branded searches than Wise's Pharmacy among Ashburton pharmacies in New Zealand. Chemist Warehouse had about 6,160 branded searches, while Wise's Pharmacy had 390. Chemist Warehouse made up 78.7% of all Ashburton pharmacy searches we track, and Wise's Pharmacy accounted for 5%. When we asked ChatGPT and Google AI Overviews about Ashburton pharmacies, both Chemist Warehouse and Wise's Pharmacy appeared in all three answers. Wise's Pharmacy was mentioned before Chemist Warehouse in two out of three answers.
Who do people search for more?
Chemist Warehouse, about 16 searches for every 1 for Wise's Pharmacy
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Wise's Pharmacy, named ahead of Chemist Warehouse in 2 of 3 answers
Follow Chemist Warehouse vs Wise's Pharmacy and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top Ashburton pharmacies in ChatGPT and Google AI Overviews
In three ChatGPT questions, both Chemist Warehouse and Wise's Pharmacy showed up in all three answers. Wise's Pharmacy was listed before Chemist Warehouse in two of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Chemist Warehouse3 of 3Named in 3 of 3 ChatGPT answers
- Wise's Pharmacy3 of 3Named in 3 of 3 ChatGPT answers
Life Pharmacy Ashburton1 of 3Named in 1 of 3 ChatGPT answers
Allenton Pharmacy1 of 3Named in 1 of 3 ChatGPT answers- Eastfield Pharmacy0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Ashburton pharmacies
3 answers
Asked ChatGPT
“Which pharmacy should I shop at in Ashburton, New Zealand?”
Asked ChatGPT
“What are the best pharmacies in Ashburton, New Zealand?”
Asked ChatGPT
“What's the best pharmacy in Ashburton, New Zealand for prescriptions and basics?”
Searched Google, AI Overview
“ashburton pharmacies”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“chemist ashburton”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Chemist Warehouse or Wise's Pharmacy more popular in search?
This chart shows how often people search Google for Chemist Warehouse and Wise's Pharmacy by name. Each line represents a brand's share of searches for all five Ashburton pharmacies we track, month by month, from searches in New Zealand.
Share of searches by month for Chemist Warehouse, Wise's Pharmacy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Chemist Warehouse | Life Pharmacy Ashburton | Wise's Pharmacy | Allenton Pharmacy | Eastfield Pharmacy |
|---|---|---|---|---|---|
| Oct 2025 | 85.4% | 6.7% | 2.9% | 2.7% | 2.3% |
| Nov 2025 | 84.1% | 6.4% | 3.5% | 2.9% | 3.1% |
| Dec 2025 | 82.3% | 7.2% | 3.9% | 3.7% | 2.8% |
| Jan 2026 | 82% | 7% | 4.6% | 3.3% | 3% |
| Feb 2026 | 82.4% | 6.5% | 5.3% | 3.1% | 2.6% |
| Mar 2026 | 81.6% | 7.2% | 4.8% | 4.1% | 2.3% |
| Apr 2026 | 79.8% | 8.6% | 4.7% | 4.2% | 2.8% |
| May 2026 | 82% | 8% | 4.4% | 3% | 2.6% |
| Jun 2026 | 76.4% | 10.9% | 4.8% | 4.2% | 3.6% |
| Jul 2026 | 77.1% | 11.4% | 4.2% | 3.6% | 3.6% |
| Aug 2026 | 78.7% | 9.2% | 5% | 3.6% | 3.6% |
| Sep 2026 | 78.7% | 9.2% | 5% | 3.7% | 3.4% |
How has the Chemist Warehouse and Wise's Pharmacy comparison changed over the last 12 months?
3 findings
- Chemist Warehouse was ahead of Wise's Pharmacy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Chemist Warehouse’s share of searches among Ashburton pharmacies in New Zealand moved from 85.4% to 78.7%, and its estimated monthly branded searches moved from 7.6K to 6.2K.
- Across the 12 months ending September 2026, Wise's Pharmacy’s share of searches among Ashburton pharmacies in New Zealand moved from 2.9% to 5%, and its estimated monthly branded searches moved from 260 to 390.
How did search popularity change for New Zealand Ashburton pharmacies in September 2026?
2 changes
Estimated monthly branded searches for Wise's Pharmacy in New Zealand rose 50% over 12 measured months, from 260 to 390 in September 2026.
Estimated monthly branded searches for Chemist Warehouse in New Zealand fell 18.5% over 12 measured months, from 7.6K to 6.2K in September 2026.
How are branded searches counted?
19 search terms
Brandwave collects information about searches that people make online using Chemist Warehouse’s and Wise's Pharmacy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Chemist Warehouse
18 branded search terms
- Chemist Warehouse
- chemist warehouse ashburton
- chemist warehouse delivery
- chemist warehouse fragrance
- chemist warehouse hours
- chemist warehouse lynnmall
- chemist warehouse makeup
- chemist warehouse nz
- chemist warehouse perfume
- chemist warehouse pharmacy
- chemist warehouse prescriptions
- chemist warehouse skincare
- chemist warehouse vaccinations
- chemist warehouse vitamins
- chemist warehouse westgate
- chemistwarehouse
- the chemist warehouse
- the chemist warehouse nz
Wise's Pharmacy
1 branded search term
- wises pharmacy
Other head-to-heads among Ashburton pharmacies
- Chemist Warehouse vs Life Pharmacy Ashburton: compare popularity
- Chemist Warehouse vs Allenton Pharmacy: compare popularity
- Chemist Warehouse vs Eastfield Pharmacy: compare popularity
- Life Pharmacy Ashburton vs Wise's Pharmacy: compare popularity
- Life Pharmacy Ashburton vs Allenton Pharmacy: compare popularity
- Life Pharmacy Ashburton vs Eastfield Pharmacy: compare popularity
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.