UIT vs Vitelcom:Which is more popular by branded search in New Zealand?
In August 2026, Vitelcom had more branded searches than UIT among whangarei it support companies in New Zealand. Vitelcom was estimated to have 70 branded searches compared to UIT’s 50, and held a 12.7% Share of Search versus UIT’s 9.1%.
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Which is more popular in search, UIT or Vitelcom?
Compare Whangarei it support companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Vitelcom, UIT. The figures are in the table below the chart.
View monthly share of search table
| Month | Belton IT Nexus | Ultra IT | IT Live | Vitelcom | UIT | PCTECHNZ |
|---|---|---|---|---|---|---|
| Oct 2025 | 39.7% | 22.1% | 13.2% | 10.3% | 13.2% | 1.5% |
| Nov 2025 | 36.1% | 24.6% | 14.8% | 11.5% | 11.5% | 1.6% |
| Dec 2025 | 38.5% | 20.5% | 17.9% | 10.3% | 12.8% | 0% |
| Jan 2026 | 38.6% | 18.2% | 20.5% | 11.4% | 9.1% | 2.3% |
| Feb 2026 | 37.9% | 17.2% | 24.1% | 6.9% | 12.1% | 1.7% |
| Mar 2026 | 34.6% | 19.2% | 21.2% | 13.5% | 9.6% | 1.9% |
| Apr 2026 | 27.9% | 25.6% | 16.3% | 9.3% | 18.6% | 2.3% |
| May 2026 | 32.6% | 23.9% | 15.2% | 10.9% | 15.2% | 2.2% |
| Jun 2026 | 45% | 18.3% | 18.3% | 6.7% | 10% | 1.7% |
| Jul 2026 | 40% | 20% | 16.4% | 9.1% | 14.5% | 0% |
| Aug 2026 | 40% | 20% | 16.4% | 12.7% | 9.1% | 1.8% |
| Sep 2026 | — | — | — | — | — | — |
How has the UIT and Vitelcom comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: Vitelcom took it in January 2026, UIT took it in February 2026, Vitelcom took it in March 2026, UIT took it in April 2026, Vitelcom took it in August 2026.
- Across the 11 months ending August 2026, UIT’s estimated Share of Search among whangarei it support companies in New Zealand moved from 13.2% to 9.1%, and its estimated monthly branded searches moved from 90 to 50.
- Across the 11 months ending August 2026, Vitelcom’s estimated Share of Search among whangarei it support companies in New Zealand moved from 10.3% to 12.7%, and its estimated monthly branded searches held steady at 70.
How did search popularity change for New Zealand whangarei it support companies in August 2026?
2 changes
In August 2026, Vitelcom overtook UIT to rank 4th among whangarei it support companies in New Zealand, at 12.7%.
In August 2026, UIT lost estimated Share of Search among whangarei it support companies in New Zealand, from 14.5% to 9.1%.
How each brand is measured
Brandwave collects information about searches that people make online using UIT’s and Vitelcom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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