Taupo Bungy & Cliffhanger vs Ziptrek Ecotours:Which is more popular by branded search in New Zealand?
In August 2026, Ziptrek Ecotours had more branded searches than Taupo Bungy & Cliffhanger among zipline and canopy tours in New Zealand. Ziptrek Ecotours was estimated to have 2.3K branded searches compared to Taupo Bungy & Cliffhanger’s 1.9K, and held a 22.1% Share of Search versus Taupo Bungy & Cliffhanger’s 18.1%.
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Which is more popular in search, Taupo Bungy & Cliffhanger or Ziptrek Ecotours?
Compare the zipline and forest canopy tours visitors and families book in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ziptrek Ecotours, Taupo Bungy & Cliffhanger. The figures are in the table below the chart.
View monthly share of search table
| Month | Velocity Valley | Ziptrek Ecotours | Taupo Bungy & Cliffhanger | Rotorua Canopy Tours | EcoZip Adventures |
|---|---|---|---|---|---|
| Oct 2025 | 30.8% | 21% | 19.2% | 16.2% | 12.8% |
| Nov 2025 | 25.2% | 22.1% | 20.5% | 18.7% | 13.5% |
| Dec 2025 | 31.3% | 18.5% | 20.9% | 15.4% | 13.8% |
| Jan 2026 | 31.1% | 18.5% | 20.8% | 15.8% | 13.8% |
| Feb 2026 | 31.3% | 21.4% | 19.8% | 14.4% | 13% |
| Mar 2026 | 30.9% | 22.1% | 17% | 18.7% | 11.4% |
| Apr 2026 | 35.6% | 20.6% | 19.1% | 14% | 10.6% |
| May 2026 | 32.5% | 19.1% | 17.3% | 19.2% | 11.9% |
| Jun 2026 | 32.6% | 18.6% | 18.7% | 21.2% | 8.8% |
| Jul 2026 | 37.7% | 17.9% | 18.5% | 15.9% | 10.1% |
| Aug 2026 | 34% | 22.1% | 18.1% | 17.4% | 8.4% |
| Sep 2026 | — | — | — | — | — |
How has the Taupo Bungy & Cliffhanger and Ziptrek Ecotours comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Taupo Bungy & Cliffhanger took it in December 2025, Ziptrek Ecotours took it in February 2026, Taupo Bungy & Cliffhanger took it in June 2026, Ziptrek Ecotours took it in August 2026.
- Across the 11 months ending August 2026, Taupo Bungy & Cliffhanger’s estimated Share of Search among zipline and canopy tours in New Zealand moved from 19.2% to 18.1%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 11 months ending August 2026, Ziptrek Ecotours’ estimated Share of Search among zipline and canopy tours in New Zealand moved from 21% to 22.1%, and its estimated monthly branded searches moved from 2.6K to 2.3K.
How did search popularity change for New Zealand zipline and canopy tours in August 2026?
2 changes

In August 2026, Ziptrek Ecotours overtook Taupo Bungy & Cliffhanger to rank 2nd among zipline and canopy tours in New Zealand, at 22.1%.
Estimated monthly branded searches for Taupo Bungy & Cliffhanger in New Zealand fell 20.7% over 11 measured months, from 2.4K to 1.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Taupo Bungy & Cliffhanger’s and Ziptrek Ecotours’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Taupo Bungy & Cliffhanger
2 branded search terms
- taupo bungy
- taupo bungy and cliffhanger
Ziptrek Ecotours
4 branded search terms
- ziptrek com
- ziptrek ecotours
- ziptrek ecotours zipline
- ziptrek queenstown

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