Brandwave

Speedprint vs The Print Room:Which is more popular in New Zealand?

In October 2026, Speedprint had more branded searches than The Print Room among Dunedin printing companies in New Zealand. Speedprint had about 170 branded searches, while The Print Room had 20. Speedprint made up 48.6% of all Dunedin printing company searches we track, and The Print Room accounted for 5.7%. When we asked ChatGPT and Google AI Overviews about Dunedin printing companies, Speedprint appeared in all three answers and The Print Room in two. Speedprint was mentioned before The Print Room in every answer.

Among Dunedin printing companies in New Zealand in October 2026

Who do people search for more?

Speedprint, about 9 searches for every 1 for The Print Room

Speedprint 170 searchesThe Print Room 20 searches

Who does AI mention more?

Speedprint, mentioned in every answer we collected

Speedprint in 3 of 3The Print Room in 2 of 3

Who does AI recommend more?

Speedprint, named ahead of The Print Room in every answer

Speedprint first in 3The Print Room never first

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Top Dunedin printing companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Speedprint appeared in all three answers. The Print Room was mentioned in two out of three: in two of the three ChatGPT answers. Speedprint was listed before The Print Room in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Speedprint1st
  2. Dunedin Print2nd
  3. Better Creative3rd
  4. The Print Room4th
  5. MCK Design & Print5th
  6. Creative Design and Print–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Dunedin printing companies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Speedprint or The Print Room more popular in search?

This chart shows how often people search Google for Speedprint and The Print Room by name. Each line represents a brand's share of searches for all six Dunedin printing companies we track, month by month, from searches in New Zealand.

Speedprint and The Print Room among Dunedin printing companies in New Zealand, by month

Share of searches by month for Speedprint, The Print Room. The figures are in the table below the chart.

View monthly share of searches table
MonthSpeedprintDunedin PrintThe Print RoomBetter CreativeMCK Design & PrintCreative Design and Print
Nov 202566.7%26.2%2.4%2.4%2.4%0%
Dec 202557.1%32.1%3.6%3.6%3.6%0%
Jan 202646.7%36.7%6.7%6.7%3.3%0%
Feb 202656.8%24.3%8.1%5.4%5.4%0%
Mar 202654.5%25%15.9%2.3%2.3%0%
Apr 202655.3%28.9%7.9%5.3%2.6%0%
May 202651.4%24.3%10.8%8.1%5.4%0%
Jun 202651.4%25.7%8.6%8.6%5.7%0%
Jul 202652.8%30.6%8.3%5.6%2.8%0%
Aug 202640.5%29.7%18.9%5.4%2.7%2.7%
Sep 202645.7%40%8.6%2.9%2.9%0%
Oct 202648.6%40%5.7%2.9%2.9%0%

How has branded search for Speedprint and The Print Room changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Dunedin printing companies in October 2026?

2 changes
  1. In October 2026, Speedprint gained share of searches among Dunedin printing companies in New Zealand, from 45.7% to 48.6%.

  2. In October 2026, The Print Room lost share of searches among Dunedin printing companies in New Zealand, from 8.6% to 5.7%.

How are Speedprint’s and The Print Room’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Speedprint’s and The Print Room’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Speedprint

2 branded search terms

  • speedprint
  • speedprint dunedin

The Print Room

1 branded search term

  • print room dunedin

How the Brand Demand Index is measured

Other head-to-heads among Dunedin printing companies

Creator with pink hair and a pink jacket

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