Brandwave

Spaceworks vs Studio Gascoigne:Which is more popular in New Zealand?

In October 2026, Spaceworks had more branded searches than Studio Gascoigne among Auckland commercial interior design studios in New Zealand. Spaceworks had about 100 branded searches, while Studio Gascoigne had 10. Spaceworks made up 12.8% of all Auckland commercial interior design studio searches we track, and Studio Gascoigne accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about Auckland commercial interior design studios, Studio Gascoigne appeared in three of the four answers and Spaceworks in one. Studio Gascoigne was mentioned before Spaceworks in every answer.

Among Auckland commercial interior design studios in New Zealand in October 2026

Who do people search for more?

Spaceworks, about 10 searches for every 1 for Studio Gascoigne

Spaceworks 100 searchesStudio Gascoigne 10 searches

Who does AI mention more?

Studio Gascoigne, mentioned in 3 of 4 answers, Spaceworks in 1

Studio Gascoigne in 3 of 4Spaceworks in 1 of 4

Who does AI recommend more?

Studio Gascoigne, named ahead of Spaceworks in every answer

Studio Gascoigne first in 3Spaceworks never first

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Top Auckland commercial interior design studios in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Studio Gascoigne was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Spaceworks was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Studio Gascoigne was listed before Spaceworks in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Studio Gascoigne1st
  2. Ministry of Architecture + Interiors2nd
  3. STACK Interiors3rd
  4. Izzard Design3rd
  5. Hellospace5th
  6. Walker Group Architects5th
  7. Studio DB–
  8. Spaceworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • STACK Interiors4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ministry of Architecture + Interiors3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Studio Gascoigne3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Izzard Design2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hellospace2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Walker Group Architects2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Studio DB1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Spaceworks1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about Auckland commercial interior design studios

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Spaceworks or Studio Gascoigne more popular in search?

This chart shows how often people search Google for Spaceworks and Studio Gascoigne by name. Each line represents a brand's share of searches for all eight Auckland commercial interior design studios we track, month by month, from searches in New Zealand.

Spaceworks and Studio Gascoigne among Auckland commercial interior design studios in New Zealand, by month

Share of searches by month for Spaceworks, Studio Gascoigne. The figures are in the table below the chart.

View monthly share of searches table
MonthStudio DBSTACK InteriorsIzzard DesignSpaceworksHellospaceMinistry of Architecture + InteriorsWalker Group ArchitectsStudio Gascoigne
Nov 202526.5%26.5%14.3%16.3%3.1%9.2%3.1%1%
Dec 202527.6%34.2%9.2%9.2%3.9%9.2%5.3%1.3%
Jan 202630.4%24.6%13%14.5%5.8%7.2%2.9%1.4%
Feb 202627.7%27.7%18.1%10.6%3.2%7.4%4.3%1.1%
Mar 202616.8%31.2%20.8%12.8%5.6%8.8%3.2%0.8%
Apr 202621.9%27.1%14.6%13.5%3.1%9.4%9.4%1%
May 202620.6%31.4%13.7%14.7%4.9%8.8%4.9%0.98%
Jun 202638.7%21%13.7%9.7%4%8.9%3.2%0.81%
Jul 202630.2%30.2%13.2%12.3%4.7%6.6%1.9%0.94%
Aug 202630.2%24.5%13.2%14.2%4.7%8.5%3.8%0.94%
Sep 202635.5%19.1%12.7%10.9%6.4%8.2%6.4%0.91%
Oct 202626.9%21.8%17.9%12.8%6.4%6.4%6.4%1.3%

How has branded search for Spaceworks and Studio Gascoigne changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland commercial interior design studios in October 2026?

1 change

  1. In October 2026, Spaceworks gained share of searches among Auckland commercial interior design studios in New Zealand, from 10.9% to 12.8%.

How are Spaceworks’ and Studio Gascoigne’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Spaceworks’ and Studio Gascoigne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Spaceworks

3 branded search terms

  • spaceworks
  • spaceworks interior architecture
  • spaceworks interiors

Studio Gascoigne

1 branded search term

  • studio gascoigne

How the Brand Demand Index is measured

Other head-to-heads among Auckland commercial interior design studios

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