ShipStation vs Starshipit:Which is more popular by branded search in New Zealand?
In August 2026, Starshipit had more branded searches than ShipStation among ecommerce shipping software in New Zealand. Starshipit was estimated to have 1.8K branded searches compared to ShipStation’s 140, and held a 32.2% Share of Search versus ShipStation’s 2.6%.
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Which is more popular in search, ShipStation or Starshipit?
Compare the shipping and label software New Zealand online stores fulfil orders with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Starshipit, ShipStation. The figures are in the table below the chart.
View monthly share of search table
| Month | GoSweetSpot | Starshipit | Shippit | ShipStation | eShip | Sendle |
|---|---|---|---|---|---|---|
| Oct 2025 | 43.2% | 32.1% | 18.8% | 2.2% | 0.74% | 3% |
| Nov 2025 | 46.8% | 34.6% | 10.9% | 3.6% | 0.99% | 3.2% |
| Dec 2025 | 53.8% | 25.5% | 13.9% | 2.3% | 0.89% | 3.6% |
| Jan 2026 | 40.7% | 26.2% | 9.5% | 2.9% | 0.76% | 20% |
| Feb 2026 | 56.7% | 28.8% | 8.3% | 2.9% | 0.62% | 2.7% |
| Mar 2026 | 60.4% | 24.9% | 8.7% | 2.3% | 0.89% | 2.8% |
| Apr 2026 | 56.7% | 28.5% | 9.3% | 2% | 1% | 2.4% |
| May 2026 | 54.6% | 30.1% | 9.3% | 2.1% | 1.5% | 2.3% |
| Jun 2026 | 56.7% | 30.6% | 8.2% | 2.1% | 0.89% | 1.6% |
| Jul 2026 | 60.2% | 27.5% | 7.1% | 2.9% | 0.96% | 1.3% |
| Aug 2026 | 56% | 32.2% | 6.8% | 2.6% | 1.3% | 1.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the ShipStation and Starshipit comparison changed over the last 12 months?
3 findings
- Starshipit was ahead of ShipStation in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ShipStation’s estimated Share of Search among ecommerce shipping software in New Zealand moved from 2.2% to 2.6%, and its estimated monthly branded searches moved from 120 to 140.
- Across the 11 months ending August 2026, Starshipit’s estimated Share of Search among ecommerce shipping software in New Zealand moved from 32.1% to 32.2%, and its estimated monthly branded searches moved from 1.7K to 1.8K.
How did search popularity change for New Zealand ecommerce shipping software in August 2026?
2 changes

In August 2026, Starshipit gained estimated Share of Search among ecommerce shipping software in New Zealand, from 27.5% to 32.2%.

Estimated monthly branded searches for ShipStation in New Zealand rose 16.7% over 11 measured months, from 120 to 140 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using ShipStation’s and Starshipit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ShipStation
6 branded search terms
- shipstation
- shipstation com
- shipstation labels
- shipstation near me
- shipstation nz
- shipstation shipping
Starshipit
5 branded search terms
- starshipit
- starshipit com
- starshipit nz
- starshipit shipping
- starshipit tracking

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.