Brandwave

River Road Dental vs Victoria Dentists:Which is more popular in New Zealand?

In October 2026, Victoria Dentists had more branded searches than River Road Dental among Hamilton dental clinics in New Zealand. Victoria Dentists had about 590 branded searches, while River Road Dental had 140. Victoria Dentists made up 54.6% of all Hamilton dental clinic searches we track, and River Road Dental accounted for 13%. When we asked ChatGPT and Google AI Overviews about Hamilton dental clinics, River Road Dental appeared in all three answers and Victoria Dentists in two. River Road Dental was mentioned before Victoria Dentists in every answer.

Among Hamilton dental clinics in New Zealand in October 2026

Who do people search for more?

Victoria Dentists, about 4 searches for every 1 for River Road Dental

Victoria Dentists 590 searchesRiver Road Dental 140 searches

Who does AI mention more?

River Road Dental, mentioned in every answer we collected

River Road Dental in 3 of 3Victoria Dentists in 2 of 3

Who does AI recommend more?

River Road Dental, named ahead of Victoria Dentists in every answer

River Road Dental first in 2Victoria Dentists never first

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Top Hamilton dental clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, River Road Dental appeared in all three answers. Victoria Dentists was mentioned in two out of three: in two of the three ChatGPT answers. River Road Dental was listed before Victoria Dentists in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. River Road Dental1st
  2. Victoria Dentists2nd
  3. Flagstaff Dental–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Hamilton dental clinics

3 answers
  • Asked ChatGPT

    “Which dental clinic should I go to in Hamilton, New Zealand?”

    1. 1River Road Dental
    2. 2Victoria Dentists
  • Asked ChatGPT

    “What are the best dental clinics in Hamilton, New Zealand?”

    1. 1River Road Dental
  • Asked ChatGPT

    “What's the best dental clinic in Hamilton, New Zealand for a checkup?”

    1. 1River Road Dental
    2. 2Victoria Dentists
  • Searched Google, AI Overview

    “hamilton dental clinic”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “cheap dentist hamilton”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is River Road Dental or Victoria Dentists more popular in search?

This chart shows how often people search Google for River Road Dental and Victoria Dentists by name. Each line represents a brand's share of searches for all three Hamilton dental clinics we track, month by month, from searches in New Zealand.

River Road Dental and Victoria Dentists among Hamilton dental clinics in New Zealand, by month

Share of searches by month for Victoria Dentists, River Road Dental. The figures are in the table below the chart.

View monthly share of searches table
MonthVictoria DentistsFlagstaff DentalRiver Road Dental
Nov 202544.9%39.3%15.9%
Dec 202539%40.2%20.7%
Jan 202645.7%38%16.3%
Feb 202646.6%39.8%13.6%
Mar 202646.8%39.7%13.5%
Apr 202650%38.1%11.9%
May 202654.1%35.8%10.1%
Jun 202648%40.7%11.4%
Jul 202655.7%31.1%13.2%
Aug 202649%33.7%17.3%
Sep 202650.4%35%14.5%
Oct 202654.6%32.4%13%

How has branded search for River Road Dental and Victoria Dentists changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Hamilton dental clinics in October 2026?

2 changes
  1. In October 2026, Victoria Dentists gained share of searches among Hamilton dental clinics in New Zealand, from 50.4% to 54.6%.

  2. In October 2026, River Road Dental lost share of searches among Hamilton dental clinics in New Zealand, from 14.5% to 13%.

How are River Road Dental’s and Victoria Dentists’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using River Road Dental’s and Victoria Dentists’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

River Road Dental

1 branded search term

  • river road dentist

Victoria Dentists

1 branded search term

  • victoria dentists

How the Brand Demand Index is measured

Other head-to-heads among Hamilton dental clinics

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