RD Digital vs Redspot:Which is more popular by branded search in New Zealand?
In August 2026, RD Digital had more branded searches than Redspot among rotorua digital marketing agencies in New Zealand. RD Digital was estimated to have 20 branded searches compared to Redspot’s 0, and held an 18.2% Share of Search versus Redspot’s 0%.
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Which is more popular in search, RD Digital or Redspot?
Compare Rotorua digital marketing agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RD Digital, Redspot. The figures are in the table below the chart.
View monthly share of search table
| Month | NiKa Consulting | RD Digital | Dubzz Digital Marketing | Redspot |
|---|---|---|---|---|
| Oct 2025 | 57.1% | 28.6% | 14.3% | 0% |
| Nov 2025 | 35.7% | 42.9% | 14.3% | 7.1% |
| Dec 2025 | 50% | 12.5% | 25% | 12.5% |
| Jan 2026 | 66.7% | 8.3% | 16.7% | 8.3% |
| Feb 2026 | 62.5% | 18.8% | 12.5% | 6.3% |
| Mar 2026 | 58.3% | 25% | 8.3% | 8.3% |
| Apr 2026 | 66.7% | 16.7% | 8.3% | 8.3% |
| May 2026 | 66.7% | 27.8% | 5.6% | 0% |
| Jun 2026 | 40.9% | 45.5% | 9.1% | 4.5% |
| Jul 2026 | 53.3% | 26.7% | 20% | 0% |
| Aug 2026 | 72.7% | 18.2% | 9.1% | 0% |
| Sep 2026 | — | — | — | — |
How has the RD Digital and Redspot comparison changed over the last 12 months?
3 findings
- RD Digital was ahead of Redspot in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, RD Digital’s estimated Share of Search among rotorua digital marketing agencies in New Zealand moved from 28.6% to 18.2%, and its estimated monthly branded searches moved from 40 to 20.
- Across the 11 months ending August 2026, Redspot’s estimated Share of Search among rotorua digital marketing agencies in New Zealand held steady at 0%, and its estimated monthly branded searches held steady at 0.
How did search popularity change for New Zealand rotorua digital marketing agencies in August 2026?
1 change
In August 2026, RD Digital lost estimated Share of Search among rotorua digital marketing agencies in New Zealand, from 26.7% to 18.2%.
How each brand is measured
Brandwave collects information about searches that people make online using RD Digital’s and Redspot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
RD Digital
2 branded search terms
- rd digital
- rddigital
Redspot
2 branded search terms
- redspot design
- redspot marketing
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.