Printing.com vs Vistaprint:Which is more popular by branded search in New Zealand?
In August 2026, Vistaprint had more branded searches than Printing.com among online print shops in New Zealand. Vistaprint was estimated to have 18.1K branded searches compared to Printing.com’s 50, and held a 99.1% Share of Search versus Printing.com’s 0.27%.
Follow Printing.com vs Vistaprint and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Printing.com or Vistaprint?
Compare the online printing services New Zealand businesses order cards, flyers and signage from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Vistaprint, Printing.com. The figures are in the table below the chart.
View monthly share of search table
| Month | Vistaprint | Moo | Printing.com | Kwik Kopy |
|---|---|---|---|---|
| Oct 2025 | 98.9% | 0.5% | 0.35% | 0.25% |
| Nov 2025 | 99.3% | 0.33% | 0.25% | 0.08% |
| Dec 2025 | 99.3% | 0.28% | 0.28% | 0.11% |
| Jan 2026 | 99.1% | 0.44% | 0.22% | 0.22% |
| Feb 2026 | 99.2% | 0.47% | 0.26% | 0.1% |
| Mar 2026 | 99.2% | 0.4% | 0.25% | 0.15% |
| Apr 2026 | 98.6% | 0.87% | 0.31% | 0.19% |
| May 2026 | 99.2% | 0.44% | 0.15% | 0.19% |
| Jun 2026 | 98.9% | 0.64% | 0.23% | 0.18% |
| Jul 2026 | 98.9% | 0.57% | 0.38% | 0.13% |
| Aug 2026 | 99.1% | 0.49% | 0.27% | 0.16% |
| Sep 2026 | — | — | — | — |
How has the Printing.com and Vistaprint comparison changed over the last 12 months?
3 findings
- Vistaprint was ahead of Printing.com in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Printing.com’s estimated Share of Search among online print shops in New Zealand moved from 0.35% to 0.27%, and its estimated monthly branded searches moved from 70 to 50.
- Across the 11 months ending August 2026, Vistaprint’s estimated Share of Search among online print shops in New Zealand moved from 98.9% to 99.1%, and its estimated monthly branded searches moved from 19.7K to 18.1K.
How did search popularity change for New Zealand online print shops in August 2026?
1 change
Estimated monthly branded searches for Printing.com in New Zealand fell 28.6% over 11 measured months, from 70 to 50 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Printing.com’s and Vistaprint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Printing.com
2 branded search terms
- printing com
- printing com business cards
Vistaprint
19 branded search terms
- vistaprint
- vistaprint aus
- vistaprint business cards
- vistaprint calendar
- vistaprint co nz
- vistaprint deals
- vistaprint flyers
- vistaprint near me
- vistaprint nz
- vistaprint online
- vistaprint postcards
- vistaprint poster
- vistaprint print
- vistaprint promotions
- vistaprint shirt
- vistaprint signage
- vistaprint sticker
- vistaprint us
- vistaprint voucher
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.