Brandwave

Patagonia Chocolates vs Zelati Dessert Café:Which is more popular?

In September 2026, Patagonia Chocolates had more branded searches than Zelati Dessert Café among gelato and ice cream shops in New Zealand. Patagonia Chocolates had about 12,100 branded searches, while Zelati Dessert Café had 480. Patagonia Chocolates made up 32.1% of all gelato and ice cream shop searches we track, and Zelati Dessert Café accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about gelato and ice cream shops, Zelati Dessert Café appeared in two of the four answers and Patagonia Chocolates in none.

Among gelato and ice cream shops in New Zealand in September 2026

Who do people search for more?

Patagonia Chocolates, about 25 searches for every 1 for Zelati Dessert Café

Patagonia Chocolates 12.1K searchesZelati Dessert Café 480 searches

Who does AI mention more?

Zelati Dessert Café, mentioned in 2 of 4 answers, Patagonia Chocolates in 0

Zelati Dessert Café in 2 of 4Patagonia Chocolates in 0 of 4

Who does AI recommend more?

Zelati Dessert Café, the only one of the two named

Zelati Dessert Café first in 2Patagonia Chocolates never named

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Top gelato and ice cream shops in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Zelati Dessert Café was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Patagonia Chocolates did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Giapo1st
  2. Duck Island Ice Cream2nd
  3. Zelati Dessert Café3rd
  4. Island Gelato4th
  5. Rollickin' Gelato5th
  6. Kaffee Eis6th
  7. Patagonia Chocolates–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Giapo3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Duck Island Ice Cream3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Rollickin' Gelato2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Zelati Dessert Café2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Island Gelato1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kaffee Eis1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Patagonia Chocolates0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about gelato and ice cream shops

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Patagonia Chocolates or Zelati Dessert Café more popular in search?

This chart shows how often people search Google for Patagonia Chocolates and Zelati Dessert Café by name. Each line represents a brand's share of searches for all seven gelato and ice cream shops we track, month by month, from searches in New Zealand.

Patagonia Chocolates and Zelati Dessert Café among gelato and ice cream shops in New Zealand, by month

Share of searches by month for Patagonia Chocolates, Zelati Dessert Café. The figures are in the table below the chart.

View monthly share of searches table
MonthGiapoPatagonia ChocolatesRollickin' GelatoIsland GelatoKaffee EisDuck Island Ice CreamZelati Dessert Café
Oct 202534.4%32.2%22.4%4.3%2.8%2%1.9%
Nov 202541.1%29.8%20.7%4.1%1.7%1.4%1.2%
Dec 202545.2%34.4%11.1%4.7%2%1.3%1.4%
Jan 202647.5%34.2%6.8%5.7%2.5%1.4%1.9%
Feb 202643.7%40.8%6%4.6%2.4%1.2%1.3%
Mar 202647.8%36.7%6.6%4.1%2%1.3%1.5%
Apr 202643.1%40.5%7.4%3.7%2.3%1.5%1.6%
May 202650.9%31%8.2%4.3%2.3%1.8%1.5%
Jun 202654%27%8.9%3.6%3%1.7%2%
Jul 202648.6%29.8%9.7%5.1%2.7%2.3%1.8%
Aug 202650%31.5%8.6%3.7%1.9%2%2.3%
Sep 202650.3%32.1%8.5%3.7%2.4%1.8%1.3%

How has the Patagonia Chocolates and Zelati Dessert Café comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand gelato and ice cream shops in September 2026?

2 changes
  1. In September 2026, Patagonia Chocolates gained share of searches among gelato and ice cream shops in New Zealand, from 31.5% to 32.1%.

  2. In September 2026, Zelati Dessert Café lost share of searches among gelato and ice cream shops in New Zealand, from 2.3% to 1.3%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Patagonia Chocolates’ and Zelati Dessert Café’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Patagonia Chocolates

2 branded search terms

  • patagonia chocolates
  • patagoniachocolates

Zelati Dessert Café

1 branded search term

  • zelati

How the Brand Demand Index is measured

Other head-to-heads among gelato and ice cream shops

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