Optitex vs Tukatech:Which is more popular by branded search in New Zealand?
In August 2026, Optitex had more branded searches than Tukatech among apparel 3D design software in New Zealand. Optitex was estimated to have 30 branded searches compared to Tukatech’s 10, and held a 5.9% Share of Search versus Tukatech’s 2%.
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Which is more popular in search, Optitex or Tukatech?
Compare 3D garment design tools available to New Zealand apparel businesses and designers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Optitex, Tukatech. The figures are in the table below the chart.
View monthly share of search table
| Month | CLO 3D | Style3D | Browzwear | Optitex | Tukatech |
|---|---|---|---|---|---|
| Oct 2025 | 74.4% | 7% | 9.3% | 2.3% | 7% |
| Nov 2025 | 63.5% | 11.5% | 15.4% | 7.7% | 1.9% |
| Dec 2025 | 64.9% | 13.5% | 13.5% | 5.4% | 2.7% |
| Jan 2026 | 58.1% | 18.6% | 11.6% | 2.3% | 9.3% |
| Feb 2026 | 59.5% | 16.7% | 9.5% | 7.1% | 7.1% |
| Mar 2026 | 65.4% | 11.5% | 11.5% | 3.8% | 7.7% |
| Apr 2026 | 60% | 17.5% | 12.5% | 5% | 5% |
| May 2026 | 66.7% | 14.3% | 14.3% | 2.4% | 2.4% |
| Jun 2026 | 71.7% | 13% | 8.7% | 4.3% | 2.2% |
| Jul 2026 | 69.8% | 11.6% | 7% | 7% | 4.7% |
| Aug 2026 | 70.6% | 11.8% | 9.8% | 5.9% | 2% |
| Sep 2026 | — | — | — | — | — |
How has the Optitex and Tukatech comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Optitex took it in November 2025, Tukatech took it in January 2026, Optitex took it in June 2026.
- Across the 11 months ending August 2026, Optitex’s estimated Share of Search among apparel 3D design software in New Zealand moved from 2.3% to 5.9%, and its estimated monthly branded searches moved from 10 to 30.
- Across the 11 months ending August 2026, Tukatech’s estimated Share of Search among apparel 3D design software in New Zealand moved from 7% to 2%, and its estimated monthly branded searches moved from 30 to 10.
How did search popularity change for New Zealand apparel 3D design software in August 2026?
2 changes
In August 2026, Tukatech lost estimated Share of Search among apparel 3D design software in New Zealand, from 4.7% to 2%.

In August 2026, Optitex lost estimated Share of Search among apparel 3D design software in New Zealand, from 7% to 5.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Optitex’s and Tukatech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Optitex
8 branded search terms
- optitex
- optitex 2d
- optitex 3d
- optitex cad software
- optitex cost
- optitex program
- optitex software cost
- optitex software price
Tukatech
11 branded search terms
- tuka 3d
- tuka apm
- tuka cad
- tuka3d
- tukacad
- tukacad software
- tukatech
- tukatech 3d
- tukatech cad
- tukatech pattern making software
- tukatech software

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