Open Polytechnic vs Unitec:Which is more popular by branded search in New Zealand?
In August 2026, Open Polytechnic had more branded searches than Unitec among polytechnics in New Zealand. Open Polytechnic was estimated to have 43.6K branded searches compared to Unitec’s 19.2K, and held a 28.2% Share of Search versus Unitec’s 12.4%.
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Which is more popular in search, Open Polytechnic or Unitec?
Compare New Zealand polytechnics and institutes of technology offering vocational and applied study. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Open Polytechnic, Unitec. The figures are in the table below the chart.
View monthly share of search table
| Month | Open Polytechnic | Unitec | Otago Polytechnic | Wintec | Ara Institute of Canterbury | Toi Ohomai | Whitireia | UCOL | Manukau Institute of Technology | SIT | NMIT | EIT | WelTec | NorthTec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.5% | 12.3% | 10% | 8.2% | 6.9% | 6.3% | 6.5% | 3.9% | 4.4% | 3.3% | 2.6% | 2.6% | 2.6% | 1.9% |
| Nov 2025 | 31.2% | 12.9% | 9% | 8.8% | 6.7% | 6.5% | 5.3% | 3.5% | 4% | 3.5% | 2.3% | 2.3% | 2.2% | 1.8% |
| Dec 2025 | 36.1% | 12.7% | 8.5% | 7.5% | 5.6% | 6.2% | 2.9% | 4.1% | 3.8% | 4.2% | 2.2% | 2.7% | 2% | 1.5% |
| Jan 2026 | 32.4% | 11.3% | 9.4% | 8.4% | 6.2% | 6.8% | 2.8% | 4.5% | 4.2% | 4.5% | 2.4% | 3% | 2.3% | 1.8% |
| Feb 2026 | 26.1% | 13.2% | 9.1% | 9.3% | 7.8% | 7.8% | 4.9% | 4.5% | 4.1% | 2.9% | 2.9% | 2.8% | 2.6% | 1.9% |
| Mar 2026 | 26.1% | 13.3% | 11.1% | 7.7% | 8.3% | 8% | 5.9% | 3.6% | 4% | 2.9% | 2.4% | 2.3% | 2.4% | 1.8% |
| Apr 2026 | 33.2% | 11.8% | 9.7% | 8.3% | 7.5% | 6% | 5.1% | 3.2% | 3.6% | 3.2% | 2.1% | 2.4% | 2.2% | 1.8% |
| May 2026 | 28.4% | 12.3% | 10.2% | 10.2% | 7.5% | 7.3% | 5.2% | 3.4% | 3.7% | 3.3% | 2.1% | 2.6% | 2% | 1.6% |
| Jun 2026 | 29% | 12.6% | 10.2% | 8.6% | 7.3% | 7.4% | 4.8% | 3.5% | 3.7% | 4.1% | 2.6% | 2.2% | 2.3% | 1.7% |
| Jul 2026 | 28% | 14.6% | 9.9% | 8.4% | 7.9% | 6.2% | 4.7% | 3.9% | 4.4% | 3.2% | 2.1% | 2.6% | 2.4% | 1.7% |
| Aug 2026 | 28.2% | 12.4% | 10.1% | 8.4% | 7.9% | 7.5% | 5% | 4% | 3.6% | 3.2% | 2.6% | 2.5% | 2.5% | 2% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
How has the Open Polytechnic and Unitec comparison changed over the last 12 months?
3 findings
- Open Polytechnic was ahead of Unitec in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Open Polytechnic’s estimated Share of Search among polytechnics in New Zealand moved from 28.5% to 28.2%, and its estimated monthly branded searches moved from 44.3K to 43.6K.
- Across the 11 months ending August 2026, Unitec’s estimated Share of Search among polytechnics in New Zealand moved from 12.3% to 12.4%, and its estimated monthly branded searches held steady at 19.2K.
How did search popularity change for New Zealand polytechnics in August 2026?
1 change
In August 2026, Unitec lost estimated Share of Search among polytechnics in New Zealand, from 14.6% to 12.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Open Polytechnic’s and Unitec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Open Polytechnic
26 branded search terms
- contact open polytechnic
- iqualify open polytechnic
- my open polytechnic
- open polytechnic
- open polytechnic accounting
- open polytechnic address
- open polytechnic contact
- open polytechnic courses
- open polytechnic ece
- open polytechnic enrol
- open polytechnic enrolment
- open polytechnic horticulture
- open polytechnic iqualify
- open polytechnic legal executive
- open polytechnic lower hutt
- open polytechnic near me
- open polytechnic online
- open polytechnic psychology
- open polytechnic real estate
- open polytechnic reviews
- open polytechnic social work
- openpolytechnic
- openpolytechnic ac nz
- openpolytechnic courses
- real estate open polytechnic
- the open polytechnic
Unitec
13 branded search terms
- unitec
- unitec ac nz
- unitec courses
- unitec enrol
- unitec gym
- unitec library hours
- unitec near me
- unitec nz
- unitec online
- unitec sports centre
- unitec student portal
- unitec study
- unitec website
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.