On Point Print vs The Print Company:Which is more popular in New Zealand?
In October 2026, The Print Company had more branded searches than On Point Print among Auckland printing companies in New Zealand. The Print Company had about 1,000 branded searches, while On Point Print had 170. The Print Company made up 42.4% of all Auckland printing company searches we track, and On Point Print accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about Auckland printing companies, The Print Company appeared in three of the four answers and On Point Print in none.
Who do people search for more?
The Print Company, about 6 searches for every 1 for On Point Print
Who does AI mention more?
The Print Company, mentioned in 3 of 4 answers, On Point Print in 0
Who does AI recommend more?
The Print Company, the only one of the two named
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Top Auckland printing companies in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, The Print Company was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. On Point Print did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Print Company3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Alpine Print2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- 5 Digital2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Print Guys2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
On Point Print0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Alliance Print0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Haysom0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Longley Print0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Auckland printing companies
4 answers
Asked ChatGPT
“Which printing company should I shop at in Auckland, New Zealand?”
Asked ChatGPT
“What are the best printing companies in Auckland, New Zealand?”
Asked ChatGPT
“What's the best printing company in Auckland, New Zealand for business cards?”
Searched Google, AI Overview
“auckland printing company”
Searched Google, AI Overview
“business card printing auckland”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is On Point Print or The Print Company more popular in search?
This chart shows how often people search Google for On Point Print and The Print Company by name. Each line represents a brand's share of searches for all eight Auckland printing companies we track, month by month, from searches in New Zealand.
Share of searches by month for The Print Company, On Point Print. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Print Company | Alpine Print | 5 Digital | Print Guys | On Point Print | Alliance Print | Haysom | Longley Print |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 34.1% | 22.9% | 10.1% | 10.1% | 10.1% | 5.4% | 4.7% | 2.7% |
| Dec 2025 | 31.2% | 25.9% | 11.1% | 9% | 9% | 7.4% | 4.2% | 2.1% |
| Jan 2026 | 43.1% | 19.2% | 10.2% | 10.2% | 6.6% | 4.2% | 4.2% | 2.4% |
| Feb 2026 | 40.4% | 22.5% | 9.6% | 7.8% | 6.4% | 6.4% | 4.6% | 2.3% |
| Mar 2026 | 39.6% | 21.6% | 9.5% | 7.7% | 7.7% | 7.7% | 4.5% | 1.8% |
| Apr 2026 | 37.9% | 20.5% | 13.7% | 7.4% | 7.4% | 6.3% | 4.7% | 2.1% |
| May 2026 | 38.1% | 25.5% | 11.3% | 6.1% | 6.1% | 6.1% | 5.2% | 1.7% |
| Jun 2026 | 39.8% | 26.7% | 9.5% | 5% | 7.7% | 5% | 4.5% | 1.8% |
| Jul 2026 | 40.2% | 27.4% | 9.6% | 7.8% | 5% | 6.4% | 2.3% | 1.4% |
| Aug 2026 | 36.8% | 24.7% | 13.4% | 5.9% | 8.8% | 4.6% | 4.2% | 1.7% |
| Sep 2026 | 34.8% | 23.3% | 15.4% | 6.7% | 6.7% | 6.7% | 4.7% | 1.6% |
| Oct 2026 | 42.4% | 16.5% | 13.6% | 8.9% | 7.2% | 5.9% | 4.2% | 1.3% |
How has branded search for On Point Print and The Print Company changed in New Zealand over the last 12 months?
3 findings
- The Print Company was ahead of On Point Print in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, On Point Print’s share of searches among Auckland printing companies in New Zealand moved from 10.1% to 7.2%, and its estimated monthly branded searches moved from 260 to 170.
- Across the 12 months ending October 2026, The Print Company’s share of searches among Auckland printing companies in New Zealand moved from 34.1% to 42.4%, and its estimated monthly branded searches moved from 880 to 1K.
How did search popularity change for New Zealand Auckland printing companies in October 2026?
3 changes

In October 2026, Print Guys overtook Alliance Print and On Point Print to rank 4th among Auckland printing companies in New Zealand, with 8.9% of the searches.

In October 2026, The Print Company gained share of searches among Auckland printing companies in New Zealand, from 34.8% to 42.4%.

Estimated monthly branded searches for On Point Print in New Zealand fell 34.6% over 12 measured months, from 260 to 170 in October 2026.
How are On Point Print’s and The Print Company’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using On Point Print’s and The Print Company’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
On Point Print
1 branded search term
- on point print
The Print Company
1 branded search term
- the print company
Other head-to-heads among Auckland printing companies

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