Nulon vs Penrite:Which is more popular by branded search in New Zealand?
In August 2026, Penrite had more branded searches than Nulon among motor oil brands in New Zealand. Penrite was estimated to have 6.1K branded searches compared to Nulon’s 710, and held a 43% Share of Search versus Nulon’s 5%.
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Which is more popular in search, Nulon or Penrite?
Compare the engine oil brands New Zealand drivers and workshops use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Penrite, Nulon. The figures are in the table below the chart.
View monthly share of search table
| Month | Penrite | Castrol | Valvoline | Mobil 1 | Nulon | Shell Helix |
|---|---|---|---|---|---|---|
| Oct 2025 | 47.1% | 31.1% | 10.3% | 4.9% | 5.8% | 0.77% |
| Nov 2025 | 41.2% | 34.9% | 11.7% | 5.8% | 5.3% | 1.1% |
| Dec 2025 | 43.7% | 34.3% | 11.2% | 5.1% | 4.5% | 1.2% |
| Jan 2026 | 42.5% | 34.2% | 11.5% | 4.9% | 5.4% | 1.5% |
| Feb 2026 | 40.6% | 33.1% | 12.7% | 7.9% | 4.5% | 1.1% |
| Mar 2026 | 37.5% | 34.5% | 12.3% | 11% | 3.5% | 1.2% |
| Apr 2026 | 44.8% | 29.8% | 11.6% | 9.8% | 3.2% | 0.96% |
| May 2026 | 37.1% | 30.9% | 10.7% | 16.2% | 4.2% | 0.94% |
| Jun 2026 | 35.1% | 32.4% | 10.6% | 17.5% | 3.3% | 0.98% |
| Jul 2026 | 39.6% | 32.3% | 10.7% | 11.2% | 5.2% | 0.98% |
| Aug 2026 | 43% | 33.7% | 10.2% | 7.1% | 5% | 1.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Nulon and Penrite comparison changed over the last 12 months?
3 findings
- Penrite was ahead of Nulon in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Nulon’s estimated Share of Search among motor oil brands in New Zealand moved from 5.8% to 5%, and its estimated monthly branded searches moved from 760 to 710.
- Across the 11 months ending August 2026, Penrite’s estimated Share of Search among motor oil brands in New Zealand moved from 47.1% to 43%, and its estimated monthly branded searches held steady at 6.1K.
How did search popularity change for New Zealand motor oil brands in August 2026?
1 change
In August 2026, Penrite gained estimated Share of Search among motor oil brands in New Zealand, from 39.6% to 43%.
How each brand is measured
Brandwave collects information about searches that people make online using Nulon’s and Penrite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nulon
11 branded search terms
- coolant nulon
- nulon
- nulon 5w30
- nulon com au
- nulon diesel injector cleaner
- nulon full synthetic 5w 30
- nulon injector cleaner
- nulon motor oil
- nulon near me
- nulon nz
- nulon oil
Penrite
24 branded search terms
- penrite
- penrite 0w20
- penrite 10w40
- penrite 10w40 full synthetic
- penrite 10w50
- penrite 15w40
- penrite 20w60
- penrite 5w30
- penrite 5w30 full synthetic
- penrite 5w40
- penrite atf
- penrite atf fs
- penrite atf lv
- penrite coolant
- penrite engine oil
- penrite enviro 5w 30
- penrite hpr 5
- penrite hpr 5 5w 40
- penrite motor oil
- penrite near me
- penrite nz
- penrite oil
- penrite online
- penrite racing
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.