Brandwave

Moiety vs Titi:Which is more popular?

In September 2026, Titi had more branded searches than Moiety among Dunedin destination restaurants in New Zealand. Titi had about 1,050 branded searches, while Moiety had 280. Titi made up 12.3% of all Dunedin destination restaurant searches we track, and Moiety accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about Dunedin destination restaurants, Titi appeared in all three answers and Moiety in two. Titi was mentioned before Moiety in every answer.

Among Dunedin destination restaurants in New Zealand in September 2026

Who do people search for more?

Titi, about 4 searches for every 1 for Moiety

Titi 1.1K searchesMoiety 280 searches

Who does AI mention more?

Titi, mentioned in every answer we collected

Titi in 3 of 3Moiety in 2 of 3

Who does AI recommend more?

Titi, named ahead of Moiety in every answer

Titi first in 3Moiety never first

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Top Dunedin destination restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions, Titi appeared in all three answers. Moiety was mentioned in two out of three: in two of the three ChatGPT answers. Titi was listed before Moiety in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Titi1st
  2. Moiety2nd
  3. No.7 Balmac3rd
  4. Careys Bay Historic Hotel4th
  5. The Press Club5th
  6. Bacchus Wine Bar6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Dunedin destination restaurants

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Moiety or Titi more popular in search?

This chart shows how often people search Google for Moiety and Titi by name. Each line represents a brand's share of searches for all six Dunedin destination restaurants we track, month by month, from searches in New Zealand.

Moiety and Titi among Dunedin destination restaurants in New Zealand, by month

Share of searches by month for Titi, Moiety. The figures are in the table below the chart.

View monthly share of searches table
MonthNo.7 BalmacCareys Bay Historic HotelTitiBacchus Wine BarMoietyThe Press Club
Oct 202560.8%8.5%13.9%7.7%7.1%2%
Nov 202559.2%10.2%12.1%9%7%2.4%
Dec 202557.1%18.1%9.7%7.3%5.8%2%
Jan 202653.7%17.6%11.2%8.7%6.6%2.3%
Feb 202664.4%11.4%9.2%6.7%6.4%1.8%
Mar 202661%13.2%11.1%6.3%6.3%2.1%
Apr 202652.2%20.9%11.6%6.9%6.4%1.8%
May 202660%15.7%10%6.3%6%2.1%
Jun 202653%16.4%10.5%6.6%11.4%2.1%
Jul 202659%14.1%12.5%5.9%4.8%3.7%
Aug 202662.6%12.5%11.1%6.4%4.1%3.3%
Sep 202660%15.2%12.3%6.2%3.3%3%

How has the Moiety and Titi comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Moiety took it in June 2026, Titi took it in July 2026.
  • Across the 12 months ending September 2026, Moiety’s share of searches among Dunedin destination restaurants in New Zealand moved from 7.1% to 3.3%, and its estimated monthly branded searches moved from 600 to 280.
  • Across the 12 months ending September 2026, Titi’s share of searches among Dunedin destination restaurants in New Zealand moved from 13.9% to 12.3%, and its estimated monthly branded searches moved from 1.2K to 1.1K.

How did search popularity change for New Zealand Dunedin destination restaurants in September 2026?

2 changes

  1. In September 2026, Titi gained share of searches among Dunedin destination restaurants in New Zealand, from 11.1% to 12.3%.

  2. In September 2026, Moiety lost share of searches among Dunedin destination restaurants in New Zealand, from 4.1% to 3.3%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Moiety’s and Titi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Moiety

2 branded search terms

  • moiety dunedin
  • moiety restaurant

Titi

2 branded search terms

  • titi dunedin
  • titi restaurant

How the Brand Demand Index is measured

Other head-to-heads among Dunedin destination restaurants

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