Mainland Tactix vs Northern Stars:Which is more popular by branded search in New Zealand?
In August 2026, Mainland Tactix had more branded searches than Northern Stars among netball teams in New Zealand. Mainland Tactix was estimated to have 270 branded searches compared to Northern Stars’ 20, and held a 14.9% Share of Search versus Northern Stars’ 1.1%.
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Which is more popular in search, Mainland Tactix or Northern Stars?
Compare the ANZ Premiership netball teams New Zealand fans follow. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mainland Tactix, Northern Stars. The figures are in the table below the chart.
View monthly share of search table
| Month | Northern Mystics | Southern Steel | Central Pulse | Mainland Tactix | Waikato Bay of Plenty Magic | Northern Stars |
|---|---|---|---|---|---|---|
| Oct 2025 | 21% | 17.3% | 29.6% | 20.4% | 10.5% | 1.2% |
| Nov 2025 | 23% | 18.9% | 32.4% | 14.2% | 10.1% | 1.4% |
| Dec 2025 | 20.6% | 18.7% | 29.9% | 14% | 15% | 1.9% |
| Jan 2026 | 20.9% | 16% | 30.7% | 13.5% | 17.2% | 1.8% |
| Feb 2026 | 21.8% | 13.9% | 25.4% | 17.4% | 20.1% | 1.5% |
| Mar 2026 | 18.5% | 19.1% | 26.1% | 17.7% | 16.9% | 1.6% |
| Apr 2026 | 18% | 13.1% | 26.4% | 26.1% | 15.2% | 1.1% |
| May 2026 | 20.4% | 17.4% | 23.4% | 24.4% | 13.7% | 0.7% |
| Jun 2026 | 33.5% | 27.2% | 7.8% | 21.9% | 9.2% | 0.41% |
| Jul 2026 | 35.3% | 20% | 16.9% | 15.7% | 11% | 1.2% |
| Aug 2026 | 27.1% | 22.1% | 19.9% | 14.9% | 14.9% | 1.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Mainland Tactix and Northern Stars comparison changed over the last 12 months?
3 findings
- Mainland Tactix was ahead of Northern Stars in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mainland Tactix’s estimated Share of Search among netball teams in New Zealand moved from 20.4% to 14.9%, and its estimated monthly branded searches moved from 330 to 270.
- Across the 11 months ending August 2026, Northern Stars’ estimated Share of Search among netball teams in New Zealand moved from 1.2% to 1.1%, and its estimated monthly branded searches held steady at 20.
How did search popularity change for New Zealand netball teams in August 2026?
1 change

In August 2026, Mainland Tactix lost estimated Share of Search among netball teams in New Zealand, from 15.7% to 14.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Mainland Tactix’s and Northern Stars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mainland Tactix
2 branded search terms
- mainland tactix netball
- tactix netball
Northern Stars
2 branded search terms
- northern stars netball
- northern stars tickets

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.