Lux Radiology vs Mercy Radiology:Which is more popular by branded search in New Zealand?
In August 2026, Lux Radiology had more branded searches than Mercy Radiology among radiology providers in New Zealand. Lux Radiology was estimated to have 1.9K branded searches compared to Mercy Radiology’s 1.2K, and held a 3.8% Share of Search versus Mercy Radiology’s 2.4%.
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Which is more popular in search, Lux Radiology or Mercy Radiology?
Compare the radiology and medical imaging providers New Zealanders are referred to. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Lux Radiology, Mercy Radiology. The figures are in the table below the chart.
View monthly share of search table
| Month | Pacific Radiology | Horizon Radiology | Beyond Radiology | Bay Radiology | Astra Radiology | Lux Radiology | Mercy Radiology |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 55.6% | 13.9% | 8.9% | 7.7% | 6.1% | 2.6% | 5.2% |
| Nov 2025 | 55.6% | 14.1% | 9% | 7.8% | 6.1% | 2% | 5.4% |
| Dec 2025 | 57.4% | 16% | 8% | 6.8% | 5.6% | 2.2% | 4% |
| Jan 2026 | 54.7% | 16.8% | 7.5% | 6.4% | 6.3% | 3.9% | 4.5% |
| Feb 2026 | 55.9% | 14.7% | 9.3% | 6.5% | 6.4% | 3.4% | 3.9% |
| Mar 2026 | 56.4% | 14.9% | 9.4% | 6.6% | 6.4% | 3.3% | 3% |
| Apr 2026 | 55.5% | 14.5% | 9.2% | 6.4% | 7.7% | 3.9% | 2.8% |
| May 2026 | 53.7% | 17.1% | 10.7% | 6.1% | 5.9% | 3.7% | 2.7% |
| Jun 2026 | 56.1% | 15.6% | 9.5% | 6.7% | 6.5% | 3.3% | 2.2% |
| Jul 2026 | 54.3% | 14.3% | 11.1% | 7.8% | 6.1% | 3.9% | 2.5% |
| Aug 2026 | 53.8% | 14.6% | 13.2% | 6.3% | 6% | 3.8% | 2.4% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Lux Radiology and Mercy Radiology comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Lux Radiology took it in March 2026.
- Across the 11 months ending August 2026, Lux Radiology’s estimated Share of Search among radiology providers in New Zealand moved from 2.6% to 3.8%, and its estimated monthly branded searches moved from 1.3K to 1.9K.
- Across the 11 months ending August 2026, Mercy Radiology’s estimated Share of Search among radiology providers in New Zealand moved from 5.2% to 2.4%, and its estimated monthly branded searches moved from 2.6K to 1.2K.
How did search popularity change for New Zealand radiology providers in August 2026?
2 changes

Estimated monthly branded searches for Lux Radiology in New Zealand rose 46.2% over 11 measured months, from 1.3K to 1.9K in August 2026.
Estimated monthly branded searches for Mercy Radiology in New Zealand fell 52.5% over 11 measured months, from 2.6K to 1.2K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Lux Radiology’s and Mercy Radiology’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lux Radiology
1 branded search term
- lux radiology
Mercy Radiology
8 branded search terms
- mercy radiology
- mercy radiology botany
- mercy radiology mri
- mercy radiology near me
- mercy radiology nz
- mercy radiology price list
- mercy radiology westgate
- mercyradiology

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