Brandwave

Lumiere vs The Digital Workshop:Which is more popular by branded search in New Zealand?

In August 2026, Lumiere had more branded searches than The Digital Workshop among nelson video production companies in New Zealand. Lumiere was estimated to have 50 branded searches compared to The Digital Workshop’s 10, and held a 45.5% Share of Search versus The Digital Workshop’s 9.1%.

Share of Search among nelson video production companies in New Zealand in August 2026Which is more popular in search, Lumiere or The Digital Workshop?
Lumiere45.5%50 searches
vs
The Digital Workshop9.1%10 searches

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Which is more popular in search, Lumiere or The Digital Workshop?

Compare Nelson video production companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lumiere and The Digital Workshop among nelson video production companies in New Zealand, by month

Share of Search by month for Lumiere, The Digital Workshop. The figures are in the table below the chart.

View monthly share of search table
MonthLumiereInnit Creative FilmsSilver Eye FilmsThe Digital WorkshopVision CoChoice Studios
Oct 202545.5%9.1%9.1%9.1%9.1%18.2%
Nov 202546.2%15.4%7.7%7.7%15.4%7.7%
Dec 202533.3%33.3%0%11.1%11.1%11.1%
Jan 202635.7%21.4%7.1%21.4%7.1%7.1%
Feb 202641.7%25%8.3%8.3%8.3%8.3%
Mar 202627.3%27.3%9.1%18.2%9.1%9.1%
Apr 202638.5%23.1%7.7%7.7%7.7%15.4%
May 202633.3%22.2%11.1%11.1%11.1%11.1%
Jun 202630%30%10%10%10%10%
Jul 202636.4%27.3%9.1%9.1%9.1%9.1%
Aug 202645.5%27.3%9.1%9.1%9.1%0%
Sep 2026——————

How has the Lumiere and The Digital Workshop comparison changed over the last 12 months?

How did search popularity change for New Zealand nelson video production companies in August 2026?

  1. In August 2026, Lumiere gained estimated Share of Search among nelson video production companies in New Zealand, from 36.4% to 45.5%.

  2. In August 2026, The Digital Workshop rose from 5th to 4th among nelson video production companies in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using Lumiere’s and The Digital Workshop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lumiere

4 branded search terms

  • lumiere nelson
  • lumiere nz
  • lumiere video
  • lumiere.nz

The Digital Workshop

1 branded search term

  • the digital workshop

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.