Livestorm vs Zoom Webinars:Which is more popular by branded search in New Zealand?
In August 2026, Zoom Webinars had more branded searches than Livestorm among webinar platforms in New Zealand. Zoom Webinars was estimated to have 90 branded searches compared to Livestorm’s 20, and held a 9.6% Share of Search versus Livestorm’s 2.1%.
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Which is more popular in search, Livestorm or Zoom Webinars?
Compare the webinar and virtual event platforms New Zealand marketers run online events on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Zoom Webinars, Livestorm. The figures are in the table below the chart.
View monthly share of search table
| Month | StreamYard | Riverside | Zoom Webinars | Livestorm | ON24 |
|---|---|---|---|---|---|
| Oct 2025 | 53.1% | 31% | 9.7% | 2.7% | 3.5% |
| Nov 2025 | 53.7% | 32.6% | 7.4% | 3.2% | 3.2% |
| Dec 2025 | 63% | 28.4% | 3.7% | 3.7% | 1.2% |
| Jan 2026 | 54.3% | 34.8% | 5.4% | 3.3% | 2.2% |
| Feb 2026 | 42% | 44.4% | 8.6% | 3.7% | 1.2% |
| Mar 2026 | 47.7% | 37.6% | 10.1% | 1.8% | 2.8% |
| Apr 2026 | 57.3% | 32.1% | 6.9% | 2.3% | 1.5% |
| May 2026 | 54.3% | 33.6% | 7.8% | 2.6% | 1.7% |
| Jun 2026 | 49.6% | 34.4% | 11.2% | 4% | 0.8% |
| Jul 2026 | 56.1% | 31.7% | 7.3% | 3.3% | 1.6% |
| Aug 2026 | 44.7% | 41.5% | 9.6% | 2.1% | 2.1% |
| Sep 2026 | — | — | — | — | — |
How has the Livestorm and Zoom Webinars comparison changed over the last 12 months?
3 findings
- Zoom Webinars was ahead of Livestorm in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Livestorm’s estimated Share of Search among webinar platforms in New Zealand moved from 2.7% to 2.1%, and its estimated monthly branded searches moved from 30 to 20.
- Across the 11 months ending August 2026, Zoom Webinars’ estimated Share of Search among webinar platforms in New Zealand moved from 9.7% to 9.6%, and its estimated monthly branded searches moved from 110 to 90.
How did search popularity change for New Zealand webinar platforms in August 2026?
2 changes
In August 2026, Zoom Webinars gained estimated Share of Search among webinar platforms in New Zealand, from 7.3% to 9.6%.
In August 2026, Livestorm lost estimated Share of Search among webinar platforms in New Zealand, from 3.3% to 2.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Livestorm’s and Zoom Webinars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Livestorm
2 branded search terms
- livestorm
- livestorm webinar
Zoom Webinars
1 branded search term
- zoom webinar
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.