Little & Loud vs Pickle Digital:Which is more popular by branded search in New Zealand?
In August 2026, Little & Loud had more branded searches than Pickle Digital among palmerston north digital marketing agencies in New Zealand. Little & Loud was estimated to have 100 branded searches compared to Pickle Digital’s 10, and held a 62.5% Share of Search versus Pickle Digital’s 6.3%.
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Which is more popular in search, Little & Loud or Pickle Digital?
Compare Palmerston North digital marketing agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Little & Loud, Pickle Digital. The figures are in the table below the chart.
View monthly share of search table
| Month | Little & Loud | Webtech Creative | Pickle Digital | Webgo |
|---|---|---|---|---|
| Oct 2025 | 75% | 12.5% | 0% | 12.5% |
| Nov 2025 | 75% | 12.5% | 0% | 12.5% |
| Dec 2025 | 40% | 0% | 0% | 60% |
| Jan 2026 | 71.4% | 14.3% | 0% | 14.3% |
| Feb 2026 | 88.9% | 0% | 0% | 11.1% |
| Mar 2026 | 75% | 6.3% | 12.5% | 6.3% |
| Apr 2026 | 55.6% | 11.1% | 22.2% | 11.1% |
| May 2026 | 66.7% | 0% | 22.2% | 11.1% |
| Jun 2026 | 41.7% | 41.7% | 8.3% | 8.3% |
| Jul 2026 | 55.6% | 27.8% | 11.1% | 5.6% |
| Aug 2026 | 62.5% | 25% | 6.3% | 6.3% |
| Sep 2026 | — | — | — | — |
How has the Little & Loud and Pickle Digital comparison changed over the last 12 months?
3 findings
- Little & Loud was ahead of Pickle Digital in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Little & Loud’s estimated Share of Search among palmerston north digital marketing agencies in New Zealand moved from 75% to 62.5%, and its estimated monthly branded searches moved from 60 to 100.
- Across the 11 months ending August 2026, Pickle Digital’s estimated Share of Search among palmerston north digital marketing agencies in New Zealand moved from 0% to 6.3%, and its estimated monthly branded searches moved from 0 to 10.
How did search popularity change for New Zealand palmerston north digital marketing agencies in August 2026?
2 changes

In August 2026, Little & Loud gained estimated Share of Search among palmerston north digital marketing agencies in New Zealand, from 55.6% to 62.5%.

In August 2026, Pickle Digital lost estimated Share of Search among palmerston north digital marketing agencies in New Zealand, from 11.1% to 6.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Little & Loud’s and Pickle Digital’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Little & Loud
2 branded search terms
- little & loud
- little and loud
Pickle Digital
1 branded search term
- pickle digital

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.