LC Scott vs PhotoLife:Which is more popular by branded search in New Zealand?
In August 2026, PhotoLife had more branded searches than LC Scott among school photography companies in New Zealand. PhotoLife was estimated to have 4K branded searches compared to LC Scott’s 640, and held an 86.2% Share of Search versus LC Scott’s 13.8%.
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Which is more popular in search, LC Scott or PhotoLife?
Compare school photography companies serving New Zealand schools and families. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PhotoLife, LC Scott. The figures are in the table below the chart.
View monthly share of search table
| Month | PhotoLife | LC Scott |
|---|---|---|
| Oct 2025 | 86.6% | 13.4% |
| Nov 2025 | 89.5% | 10.5% |
| Dec 2025 | 92.8% | 7.2% |
| Jan 2026 | 85.2% | 14.8% |
| Feb 2026 | 53.8% | 46.2% |
| Mar 2026 | 73.9% | 26.1% |
| Apr 2026 | 87.7% | 12.3% |
| May 2026 | 83.5% | 16.5% |
| Jun 2026 | 87.9% | 12.1% |
| Jul 2026 | 89.9% | 10.1% |
| Aug 2026 | 86.2% | 13.8% |
| Sep 2026 | — | — |
How has the LC Scott and PhotoLife comparison changed over the last 12 months?
3 findings
- PhotoLife was ahead of LC Scott in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, LC Scott’s estimated Share of Search among school photography companies in New Zealand moved from 13.4% to 13.8%, and its estimated monthly branded searches moved from 750 to 640.
- Across the 11 months ending August 2026, PhotoLife’s estimated Share of Search among school photography companies in New Zealand moved from 86.6% to 86.2%, and its estimated monthly branded searches moved from 4.8K to 4K.
How did search popularity change for New Zealand school photography companies in August 2026?
2 changes

In August 2026, LC Scott gained estimated Share of Search among school photography companies in New Zealand, from 10.1% to 13.8%.

In August 2026, PhotoLife lost estimated Share of Search among school photography companies in New Zealand, from 89.9% to 86.2%.
How each brand is measured
Brandwave collects information about searches that people make online using LC Scott’s and PhotoLife’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.