Brandwave

Kwanto vs Rawlinsons:Which is more popular in New Zealand?

In October 2026, Rawlinsons had more branded searches than Kwanto among quantity surveying firms in New Zealand. Rawlinsons had about 480 branded searches, while Kwanto had 110. Rawlinsons made up 21.9% of all quantity surveying firm searches we track, and Kwanto accounted for 5%. When we asked ChatGPT and Google AI Overviews about quantity surveying firms, Rawlinsons appeared in two of the five answers and Kwanto in none.

Among quantity surveying firms in New Zealand in October 2026

Who do people search for more?

Rawlinsons, about 4 searches for every 1 for Kwanto

Rawlinsons 480 searchesKwanto 110 searches

Who does AI mention more?

Rawlinsons, mentioned in 2 of 5 answers, Kwanto in 0

Rawlinsons in 2 of 5Kwanto in 0 of 5

Who does AI recommend more?

Rawlinsons, the only one of the two named

Rawlinsons first in 2Kwanto never named

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Top quantity surveying firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rawlinsons was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kwanto did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Construction Cost Consultants1st
  2. Rider Levett Bucknall2nd
  3. Kingstons3rd
  4. WT Partnership4th
  5. Elemental Quantity Surveyors5th
  6. Rawlinsons6th
  7. Kwanto–
  8. Veron Building Consultants–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Construction Cost Consultants3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rider Levett Bucknall2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rawlinsons2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WT Partnership2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Elemental Quantity Surveyors2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kingstons2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kwanto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Veron Building Consultants0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about quantity surveying firms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Kwanto or Rawlinsons more popular in search?

This chart shows how often people search Google for Kwanto and Rawlinsons by name. Each line represents a brand's share of searches for all eight quantity surveying firms we track, month by month, from searches in New Zealand.

Kwanto and Rawlinsons among quantity surveying firms in New Zealand, by month

Share of searches by month for Rawlinsons, Kwanto. The figures are in the table below the chart.

View monthly share of searches table
MonthRider Levett BucknallRawlinsonsConstruction Cost ConsultantsWT PartnershipKwantoVeron Building ConsultantsElemental Quantity SurveyorsKingstons
Nov 202540%21.3%11.6%14.2%6.2%3.1%1.8%1.8%
Dec 202540.4%21.2%13.9%13.9%4.6%3.3%0.66%2%
Jan 202638.5%19.9%16.1%10.6%5.6%1.2%6.8%1.2%
Feb 202638.4%19.7%13.1%13.1%7.1%5.6%2%1%
Mar 202635.5%15.1%15.1%15.1%6.6%6.6%4.2%1.9%
Apr 202635.2%18.6%18.6%12.4%4.3%6.7%2.4%1.9%
May 202634.3%18.1%14.8%14.8%4.2%7.9%3.2%2.8%
Jun 202637.5%20%16.3%13.3%4.6%4.6%2.1%1.7%
Jul 202633%17.4%17.4%14.3%9.4%4.9%2.2%1.3%
Aug 202638.2%21.5%14.2%11.6%7.6%3.3%2.5%1.1%
Sep 202636%23.3%12.6%12.6%4.3%4.3%3.6%3.2%
Oct 202641.1%21.9%11.9%11.9%5%4.1%2.3%1.8%

How has branded search for Kwanto and Rawlinsons changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand quantity surveying firms in October 2026?

2 changes
  1. In October 2026, Kwanto gained share of searches among quantity surveying firms in New Zealand, from 4.3% to 5%.

  2. In October 2026, Rawlinsons lost share of searches among quantity surveying firms in New Zealand, from 23.3% to 21.9%.

How are Kwanto’s and Rawlinsons’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kwanto’s and Rawlinsons’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kwanto

1 branded search term

  • kwanto

Rawlinsons

1 branded search term

  • rawlinsons

How the Brand Demand Index is measured

Other head-to-heads among quantity surveying firms

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