King Living vs Moran:Which is more popular by branded search in New Zealand?

Name: King Living vs Moran: Which is more popular by branded search in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, King Living had more branded searches than Moran among sofa makers in New Zealand. King Living was estimated to have 3.5K branded searches compared to Moran’s 20, and held a 41.6% Share of Search versus Moran’s 0.24%.

Share of Search among sofa makers in New Zealand in August 2026Which is more popular in search, King Living or Moran?

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Which is more popular in search, King Living or Moran?

Compare the sofa and lounge suite makers New Zealanders furnish their homes with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

King Living and Moran among sofa makers in New Zealand, by month

Month	Coco Republic	King Living	Tim Webber Design	Arthur G	Moran
Oct 2025	44.7%	39.9%	14.9%	0.11%	0.34%
Nov 2025	48.9%	39.1%	11.7%	0.11%	0.23%
Dec 2025	50.8%	39.1%	9.6%	0.27%	0.27%
Jan 2026	46.7%	42.1%	10.6%	0.12%	0.48%
Feb 2026	45.1%	40.3%	13.9%	0.28%	0.42%
Mar 2026	51.6%	36.1%	11.8%	0.12%	0.37%
Apr 2026	53.2%	36.7%	9.7%	0.24%	0.24%
May 2026	49.8%	39.4%	10.3%	0.11%	0.32%
Jun 2026	53.7%	34.7%	11.3%	0.12%	0.23%
Jul 2026	47.2%	41.9%	10.4%	0.23%	0.23%
Aug 2026	45%	41.6%	12.9%	0.24%	0.24%
Sep 2026	—	—	—	—	—

How has the King Living and Moran comparison changed over the last 12 months?

3 findings

King Living was ahead of Moran in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, King Living’s estimated Share of Search among sofa makers in New Zealand moved from 39.9% to 41.6%, and its estimated monthly branded searches held steady at 3.5K.
Across the 11 months ending August 2026, Moran’s estimated Share of Search among sofa makers in New Zealand moved from 0.34% to 0.24%, and its estimated monthly branded searches moved from 30 to 20.

How did search popularity change for New Zealand sofa makers in August 2026?

1 change

Estimated monthly branded searches for Moran in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using King Living’s and Moran’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.