Kickresume vs Zety:Which is more popular by branded search in New Zealand?
In August 2026, Zety had more branded searches than Kickresume among resume and CV builders in New Zealand. Zety was estimated to have 820 branded searches compared to Kickresume’s 200, and held a 46.1% Share of Search versus Kickresume’s 11.2%.
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Which is more popular in search, Kickresume or Zety?
Compare the CV and resume builders New Zealand job seekers write applications with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Zety, Kickresume. The figures are in the table below the chart.
View monthly share of search table
| Month | Zety | Resume.io | Kickresume | Novorésumé | Rezi | Teal |
|---|---|---|---|---|---|---|
| Oct 2025 | 19.9% | 27.7% | 16.3% | 19.1% | 12.8% | 4.3% |
| Nov 2025 | 35.5% | 19.9% | 17% | 13.5% | 8.5% | 5.7% |
| Dec 2025 | 21.6% | 25% | 21.6% | 15.9% | 11.4% | 4.5% |
| Jan 2026 | 24.8% | 24.8% | 17.3% | 16.5% | 10.5% | 6% |
| Feb 2026 | 15.5% | 16.7% | 20.2% | 12.5% | 12.5% | 22.6% |
| Mar 2026 | 14.1% | 18.2% | 17.2% | 14.1% | 13.5% | 22.9% |
| Apr 2026 | 17.6% | 18.3% | 17% | 14.4% | 12.4% | 20.3% |
| May 2026 | 10.4% | 11.7% | 10.8% | 12.1% | 10% | 45% |
| Jun 2026 | 13.6% | 13.6% | 9.5% | 11.8% | 5% | 46.4% |
| Jul 2026 | 48.9% | 11.1% | 9.2% | 7.9% | 6.3% | 16.5% |
| Aug 2026 | 46.1% | 15.7% | 11.2% | 10.7% | 9% | 7.3% |
| Sep 2026 | — | — | — | — | — | — |
How has the Kickresume and Zety comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Kickresume took it in February 2026, Zety took it in April 2026, Kickresume took it in May 2026, Zety took it in June 2026.
- Across the 11 months ending August 2026, Kickresume’s estimated Share of Search among resume and CV builders in New Zealand moved from 16.3% to 11.2%, and its estimated monthly branded searches moved from 230 to 200.
- Across the 11 months ending August 2026, Zety’s estimated Share of Search among resume and CV builders in New Zealand moved from 19.9% to 46.1%, and its estimated monthly branded searches moved from 280 to 820.
How did search popularity change for New Zealand resume and CV builders in August 2026?
2 changes
In August 2026, Kickresume overtook Teal to rank 3rd among resume and CV builders in New Zealand, at 11.2%.
In August 2026, Zety lost estimated Share of Search among resume and CV builders in New Zealand, from 48.9% to 46.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Kickresume’s and Zety’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Kickresume
4 branded search terms
- kickresume
- kickresume com
- kickresume cv builder
- kickresume resume builder
Zety
9 branded search terms
- zety
- zety com
- zety cv builder
- zety cv examples
- zety cv maker
- zety cv template
- zety online
- zety resume
- zety resume builder
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.