Kaiteriteri Kayaks vs Marahau Water Taxis:Which is more popular by branded search in New Zealand?
In August 2026, Marahau Water Taxis had more branded searches than Kaiteriteri Kayaks among abel tasman water taxi and kayak operators in New Zealand. Marahau Water Taxis was estimated to have 140 branded searches compared to Kaiteriteri Kayaks’ 90, and held an 8.8% Share of Search versus Kaiteriteri Kayaks’ 5.7%.
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Which is more popular in search, Kaiteriteri Kayaks or Marahau Water Taxis?
Compare the water taxi, kayak and guided walk operators visitors book in Abel Tasman National Park. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Marahau Water Taxis, Kaiteriteri Kayaks. The figures are in the table below the chart.
View monthly share of search table
| Month | Wilsons Abel Tasman | Abel Tasman AquaTaxi | Abel Tasman Kayaks | Marahau Water Taxis | Kaiteriteri Kayaks |
|---|---|---|---|---|---|
| Oct 2025 | 30.2% | 24.3% | 30.2% | 8.9% | 6.4% |
| Nov 2025 | 26.2% | 29.9% | 31.1% | 6.3% | 6.5% |
| Dec 2025 | 25.4% | 30% | 30.8% | 7.5% | 6.3% |
| Jan 2026 | 25.9% | 30.4% | 31.1% | 6.2% | 6.4% |
| Feb 2026 | 24.3% | 34.2% | 29.7% | 5.8% | 6% |
| Mar 2026 | 16.3% | 40.4% | 28.9% | 7.1% | 7.3% |
| Apr 2026 | 15.9% | 47.2% | 23.1% | 6.7% | 7.1% |
| May 2026 | 24.9% | 35.5% | 24.9% | 8.6% | 6.1% |
| Jun 2026 | 37.3% | 34.3% | 15.7% | 8.2% | 4.5% |
| Jul 2026 | 39.6% | 31.2% | 14.3% | 9.1% | 5.8% |
| Aug 2026 | 38.4% | 29.6% | 17.6% | 8.8% | 5.7% |
| Sep 2026 | — | — | — | — | — |
How has the Kaiteriteri Kayaks and Marahau Water Taxis comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Kaiteriteri Kayaks took it in November 2025, Marahau Water Taxis took it in December 2025, Kaiteriteri Kayaks took it in January 2026, Marahau Water Taxis took it in May 2026.
- Across the 11 months ending August 2026, Kaiteriteri Kayaks’ estimated Share of Search among abel tasman water taxi and kayak operators in New Zealand moved from 6.4% to 5.7%, and its estimated monthly branded searches moved from 280 to 90.
- Across the 11 months ending August 2026, Marahau Water Taxis’ estimated Share of Search among abel tasman water taxi and kayak operators in New Zealand moved from 8.9% to 8.8%, and its estimated monthly branded searches moved from 390 to 140.
How did search popularity change for New Zealand abel tasman water taxi and kayak operators in August 2026?
2 changes
Estimated monthly branded searches for Kaiteriteri Kayaks in New Zealand fell 67.9% over 11 measured months, from 280 to 90 in August 2026.
Estimated monthly branded searches for Marahau Water Taxis in New Zealand fell 64.1% over 11 measured months, from 390 to 140 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Kaiteriteri Kayaks’ and Marahau Water Taxis’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Kaiteriteri Kayaks
3 branded search terms
- kaiteriteri kayaks
- kaiteriteri kayaks abel tasman
- seakayak co nz
Marahau Water Taxis
1 branded search term
- marahau water taxis
Put your own brand in this comparison
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