Innit Creative Films vs Lumiere:Which is more popular by branded search in New Zealand?
In August 2026, Lumiere had more branded searches than Innit Creative Films among nelson video production companies in New Zealand. Lumiere was estimated to have 50 branded searches compared to Innit Creative Films’ 30, and held a 45.5% Share of Search versus Innit Creative Films’ 27.3%.
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Which is more popular in search, Innit Creative Films or Lumiere?
Compare Nelson video production companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Lumiere, Innit Creative Films. The figures are in the table below the chart.
View monthly share of search table
| Month | Lumiere | Innit Creative Films | Silver Eye Films | The Digital Workshop | Vision Co | Choice Studios |
|---|---|---|---|---|---|---|
| Oct 2025 | 45.5% | 9.1% | 9.1% | 9.1% | 9.1% | 18.2% |
| Nov 2025 | 46.2% | 15.4% | 7.7% | 7.7% | 15.4% | 7.7% |
| Dec 2025 | 33.3% | 33.3% | 0% | 11.1% | 11.1% | 11.1% |
| Jan 2026 | 35.7% | 21.4% | 7.1% | 21.4% | 7.1% | 7.1% |
| Feb 2026 | 41.7% | 25% | 8.3% | 8.3% | 8.3% | 8.3% |
| Mar 2026 | 27.3% | 27.3% | 9.1% | 18.2% | 9.1% | 9.1% |
| Apr 2026 | 38.5% | 23.1% | 7.7% | 7.7% | 7.7% | 15.4% |
| May 2026 | 33.3% | 22.2% | 11.1% | 11.1% | 11.1% | 11.1% |
| Jun 2026 | 30% | 30% | 10% | 10% | 10% | 10% |
| Jul 2026 | 36.4% | 27.3% | 9.1% | 9.1% | 9.1% | 9.1% |
| Aug 2026 | 45.5% | 27.3% | 9.1% | 9.1% | 9.1% | 0% |
| Sep 2026 | — | — | — | — | — | — |
How has the Innit Creative Films and Lumiere comparison changed over the last 12 months?
3 findings
- Lumiere was ahead of Innit Creative Films in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Innit Creative Films’ estimated Share of Search among nelson video production companies in New Zealand moved from 9.1% to 27.3%, and its estimated monthly branded searches moved from 10 to 30.
- Across the 11 months ending August 2026, Lumiere’s estimated Share of Search among nelson video production companies in New Zealand held steady at 45.5%, and its estimated monthly branded searches held steady at 50.
How did search popularity change for New Zealand nelson video production companies in August 2026?
2 changes
In August 2026, Lumiere gained estimated Share of Search among nelson video production companies in New Zealand, from 36.4% to 45.5%.
Estimated monthly branded searches for Innit Creative Films in New Zealand rose 200% over 11 measured months, from 10 to 30 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Innit Creative Films’ and Lumiere’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Innit Creative Films
1 branded search term
- innit creative
Lumiere
4 branded search terms
- lumiere nelson
- lumiere nz
- lumiere video
- lumiere.nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.