GenX Builders vs Peaky Builders:Which is more popular by branded search in New Zealand?
In August 2026, Peaky Builders had more branded searches than GenX Builders among wellington renovation builders in New Zealand. Peaky Builders was estimated to have 60 branded searches compared to GenX Builders’ 20, and held a 4.9% Share of Search versus GenX Builders’ 1.6%.
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Which is more popular in search, GenX Builders or Peaky Builders?
Compare Wellington renovation builders using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Peaky Builders, GenX Builders. The figures are in the table below the chart.
View monthly share of search table
| Month | Refresh Renovations | Peaky Builders | GenX Builders |
|---|---|---|---|
| Oct 2025 | 93.5% | 5% | 1.4% |
| Nov 2025 | 94.2% | 4.2% | 1.7% |
| Dec 2025 | 91.6% | 6% | 2.4% |
| Jan 2026 | 94.2% | 4.2% | 1.7% |
| Feb 2026 | 92.5% | 5.3% | 2.3% |
| Mar 2026 | 93.7% | 4.2% | 2.1% |
| Apr 2026 | 93.4% | 5% | 1.7% |
| May 2026 | 95.2% | 3.4% | 1.4% |
| Jun 2026 | 93.9% | 3.8% | 2.3% |
| Jul 2026 | 94.4% | 4% | 1.6% |
| Aug 2026 | 93.5% | 4.9% | 1.6% |
| Sep 2026 | — | — | — |
How has the GenX Builders and Peaky Builders comparison changed over the last 12 months?
3 findings
- Peaky Builders was ahead of GenX Builders in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, GenX Builders’ estimated Share of Search among wellington renovation builders in New Zealand moved from 1.4% to 1.6%, and its estimated monthly branded searches held steady at 20.
- Across the 11 months ending August 2026, Peaky Builders’ estimated Share of Search among wellington renovation builders in New Zealand moved from 5% to 4.9%, and its estimated monthly branded searches moved from 70 to 60.
How did search popularity change for New Zealand wellington renovation builders in August 2026?
1 change

In August 2026, Peaky Builders gained estimated Share of Search among wellington renovation builders in New Zealand, from 4% to 4.9%.
How each brand is measured
Brandwave collects information about searches that people make online using GenX Builders’ and Peaky Builders’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
GenX Builders
1 branded search term
- genx builders
Peaky Builders
2 branded search terms
- peaky builders
- peaky builders wellington

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.