The Fantail House vs Funky Gifts NZ:Which is more popular?
In September 2026, Funky Gifts NZ had more branded searches than The Fantail House among gift and novelty retailers in New Zealand. Funky Gifts NZ had about 590 branded searches, while The Fantail House had 260. Funky Gifts NZ made up 2.1% of all gift and novelty retailer searches we track, and The Fantail House accounted for 0.94%. When we asked ChatGPT and Google AI Overviews about gift and novelty retailers, Funky Gifts NZ appeared in all three answers and The Fantail House in two. Funky Gifts NZ was mentioned before The Fantail House in every answer.
Who do people search for more?
Funky Gifts NZ, about 2 searches for every 1 for The Fantail House
Who does AI mention more?
Funky Gifts NZ, mentioned in every answer we collected
Who does AI recommend more?
Funky Gifts NZ, named ahead of The Fantail House in every answer
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Top gift and novelty retailers in ChatGPT and Google AI Overviews
In three ChatGPT questions, Funky Gifts NZ appeared in all three answers. The Fantail House was mentioned in two out of three: in two of the three ChatGPT answers. Funky Gifts NZ was listed before The Fantail House in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Funky Gifts NZ3 of 3Named in 3 of 3 ChatGPT answers
Iko Iko2 of 3Named in 2 of 3 ChatGPT answers- The Fantail House2 of 3Named in 2 of 3 ChatGPT answers
Acquisitions2 of 3Named in 2 of 3 ChatGPT answers
Smiggle0 of 3Named in 0 of 3 ChatGPT answers
Typo0 of 3Named in 0 of 3 ChatGPT answers
See every answer about gift and novelty retailers
3 answers
Asked ChatGPT
“Which gift or novelty retailer should I shop at in New Zealand?”
Asked ChatGPT
“What are the best gift and novelty retailers in New Zealand?”
Asked ChatGPT
“What's the best gift or novelty retailer in New Zealand for fun gifts?”
Searched Google, AI Overview
“gift shops nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“fun gift shop”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is The Fantail House or Funky Gifts NZ more popular in search?
This chart shows how often people search Google for The Fantail House and Funky Gifts NZ by name. Each line represents a brand's share of searches for all six gift and novelty retailers we track, month by month, from searches in New Zealand.
Share of searches by month for Funky Gifts NZ, The Fantail House. The figures are in the table below the chart.
View monthly share of searches table
| Month | Smiggle | Iko Iko | Funky Gifts NZ | The Fantail House | Typo | Acquisitions |
|---|---|---|---|---|---|---|
| Oct 2025 | 68.7% | 25.8% | 3.8% | 0.99% | 0.61% | 0.08% |
| Nov 2025 | 73.6% | 19.1% | 5.6% | 0.74% | 0.93% | 0.07% |
| Dec 2025 | 63% | 28.8% | 5.6% | 1.1% | 1.5% | 0.09% |
| Jan 2026 | 78.9% | 18.4% | 1.1% | 1.1% | 0.52% | 0.05% |
| Feb 2026 | 67.6% | 29.1% | 1.4% | 1.4% | 0.52% | 0.04% |
| Mar 2026 | 65.7% | 29.1% | 1.7% | 3.1% | 0.34% | 0.04% |
| Apr 2026 | 64.5% | 29.1% | 1.7% | 4.3% | 0.35% | 0.04% |
| May 2026 | 64.3% | 28.4% | 2.5% | 4.2% | 0.51% | 0.04% |
| Jun 2026 | 66.1% | 29.2% | 2.6% | 1.7% | 0.39% | 0.09% |
| Jul 2026 | 70.2% | 25.9% | 1.8% | 1.5% | 0.42% | 0.08% |
| Aug 2026 | 66.3% | 29% | 3.1% | 1.1% | 0.49% | 0.07% |
| Sep 2026 | 66.7% | 29.7% | 2.1% | 0.94% | 0.43% | 0.07% |
How has the The Fantail House and Funky Gifts NZ comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: The Fantail House took it in March 2026, Funky Gifts NZ took it in June 2026.
- Across the 12 months ending September 2026, The Fantail House’s share of searches among gift and novelty retailers in New Zealand moved from 0.99% to 0.94%, and its estimated monthly branded searches held steady at 260.
- Across the 12 months ending September 2026, Funky Gifts NZ’s share of searches among gift and novelty retailers in New Zealand moved from 3.8% to 2.1%, and its estimated monthly branded searches moved from 1K to 590.
How did search popularity change for New Zealand gift and novelty retailers in September 2026?
2 changes
In September 2026, Funky Gifts NZ lost share of searches among gift and novelty retailers in New Zealand, from 3.1% to 2.1%.
The Fantail House’s share of searches among gift and novelty retailers in New Zealand has lost ground for 3 months in a row, from 1.7% to 0.94% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using The Fantail House’s and Funky Gifts NZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
The Fantail House
1 branded search term
- fantail house
Funky Gifts NZ
1 branded search term
- funky gifts
Other head-to-heads among gift and novelty retailers
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