Brandwave

Family Hearing Centre vs Hearing Institute:Which is more popular?

In September 2026, Family Hearing Centre had more branded searches than Hearing Institute among Auckland hearing clinics in New Zealand. Family Hearing Centre had about 390 branded searches, while Hearing Institute had 170. Family Hearing Centre made up 7.1% of all Auckland hearing clinic searches we track, and Hearing Institute accounted for 3.1%. When we asked ChatGPT and Google AI Overviews about Auckland hearing clinics, Family Hearing Centre appeared in all three answers and Hearing Institute in two. Family Hearing Centre was mentioned before Hearing Institute in every answer.

Among Auckland hearing clinics in New Zealand in September 2026

Who do people search for more?

Family Hearing Centre, about 2 searches for every 1 for Hearing Institute

Family Hearing Centre 390 searchesHearing Institute 170 searches

Who does AI mention more?

Family Hearing Centre, mentioned in every answer we collected

Family Hearing Centre in 3 of 3Hearing Institute in 2 of 3

Who does AI recommend more?

Family Hearing Centre, named ahead of Hearing Institute in every answer

Family Hearing Centre first in 3Hearing Institute never first

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Top Auckland hearing clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, Family Hearing Centre appeared in all three answers. Hearing Institute was mentioned in two out of three: in two of the three ChatGPT answers. Family Hearing Centre was listed before Hearing Institute in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Family Hearing Centre1st
  2. Hobsonville Hearing2nd
  3. Hearing Institute3rd
  4. Triton Hearing4th
  5. Resonate Health5th
  6. Bay Audiology6th
  7. Audika–
  8. Hear Again–
  9. Dilworth Hearing–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland hearing clinics

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Family Hearing Centre or Hearing Institute more popular in search?

This chart shows how often people search Google for Family Hearing Centre and Hearing Institute by name. Each line represents a brand's share of searches for all nine Auckland hearing clinics we track, month by month, from searches in New Zealand.

Family Hearing Centre and Hearing Institute among Auckland hearing clinics in New Zealand, by month

Share of searches by month for Family Hearing Centre, Hearing Institute. The figures are in the table below the chart.

View monthly share of searches table
MonthBay AudiologyTriton HearingHobsonville HearingResonate HealthFamily Hearing CentreAudikaHearing InstituteHear AgainDilworth Hearing
Oct 202538.6%15.7%14.6%13.4%7.9%5.7%2.8%1%0.2%
Nov 202537.7%18.4%14.2%11.1%9.5%5.5%2.8%0.59%0.2%
Dec 202537%17.2%13.6%12%11%5.3%2.5%0.69%0.69%
Jan 202639.3%15.8%14.8%13.2%8%5.8%2.3%0.62%0.21%
Feb 202637.6%17.8%13.8%14.3%7.5%5.1%3.3%0.47%0.23%
Mar 202635.4%17.3%13.4%18%7.2%5.4%2.6%0.56%0.19%
Apr 202633.9%16.2%12.4%17.9%8.2%7.6%2.9%0.63%0.21%
May 202631.8%18.3%14.2%16.6%7.7%8.1%2.8%0.39%0.2%
Jun 202632.3%15.2%17.6%16.6%6.4%8.2%2.8%0.6%0.2%
Jul 202631.2%14.9%17.1%15.5%7.6%7.6%5%0.97%0.19%
Aug 202634.7%17.2%13.1%16.6%7.1%7.1%3.1%0.91%0.18%
Sep 202634.9%17.2%16.1%15%7.1%5.7%3.1%0.73%0.18%

How has the Family Hearing Centre and Hearing Institute comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland hearing clinics in September 2026?

2 changes

  1. In September 2026, Family Hearing Centre rose from 6th to 5th among Auckland hearing clinics in New Zealand.

  2. Estimated monthly branded searches for Hearing Institute in New Zealand rose 21.4% over 12 measured months, from 140 to 170 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Family Hearing Centre’s and Hearing Institute’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Family Hearing Centre

1 branded search term

  • family hearing centre

Hearing Institute

1 branded search term

  • hearing institute

How the Brand Demand Index is measured

Other head-to-heads among Auckland hearing clinics

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