Exclaimer vs Newoldstamp:Which is more popular in New Zealand?
In October 2026, Exclaimer had more branded searches than Newoldstamp among email signature marketing platforms in New Zealand. Exclaimer had about 210 branded searches, while Newoldstamp had 10. Exclaimer made up 38.2% of all email signature marketing platform searches we track, and Newoldstamp accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about email signature marketing platforms, Exclaimer appeared in four of the five answers and Newoldstamp in three. Exclaimer was mentioned before Newoldstamp in every answer.
Who do people search for more?
Exclaimer, about 21 searches for every 1 for Newoldstamp
Who does AI mention more?
Exclaimer, mentioned in 4 of 5 answers, Newoldstamp in 3
Who does AI recommend more?
Exclaimer, named ahead of Newoldstamp in every answer
Follow Exclaimer vs Newoldstamp and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top email signature marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Exclaimer was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Newoldstamp was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Exclaimer was listed before Newoldstamp in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Exclaimer1st
CodeTwo2nd
WiseStamp3rd
Newoldstamp4th
Opensense5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- CodeTwo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Exclaimer4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- WiseStamp4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Newoldstamp3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Opensense1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about email signature marketing platforms
5 answers
Asked ChatGPT
“Which email signature marketing platform should I use in New Zealand?”
Asked ChatGPT
“What are the best email signature marketing platforms in New Zealand?”
Asked ChatGPT
“What's the best email signature marketing platform in New Zealand for branded signatures?”
Searched Google, AI Overview
“email signature management”
Searched Google, AI Overview
“branded email signatures”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Exclaimer or Newoldstamp more popular in search?
This chart shows how often people search Google for Exclaimer and Newoldstamp by name. Each line represents a brand's share of searches for all five email signature marketing platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Exclaimer, Newoldstamp. The figures are in the table below the chart.
View monthly share of searches table
| Month | CodeTwo | Exclaimer | Opensense | WiseStamp | Newoldstamp |
|---|---|---|---|---|---|
| Nov 2025 | 39.4% | 39.4% | 6.1% | 13.6% | 1.5% |
| Dec 2025 | 29.3% | 44.8% | 5.2% | 19% | 1.7% |
| Jan 2026 | 32.3% | 40% | 4.6% | 21.5% | 1.5% |
| Feb 2026 | 36.6% | 36.6% | 5.6% | 19.7% | 1.4% |
| Mar 2026 | 41% | 33.3% | 6.4% | 17.9% | 1.3% |
| Apr 2026 | 35.6% | 35.6% | 8.5% | 18.6% | 1.7% |
| May 2026 | 37.7% | 37.7% | 7.2% | 15.9% | 1.4% |
| Jun 2026 | 34.4% | 42.6% | 6.6% | 14.8% | 1.6% |
| Jul 2026 | 38.2% | 38.2% | 5.5% | 16.4% | 1.8% |
| Aug 2026 | 38.8% | 38.8% | 7.5% | 13.4% | 1.5% |
| Sep 2026 | 41.3% | 41.3% | 7.9% | 7.9% | 1.6% |
| Oct 2026 | 38.2% | 38.2% | 12.7% | 9.1% | 1.8% |
How has branded search for Exclaimer and Newoldstamp changed in New Zealand over the last 12 months?
3 findings
- Exclaimer was ahead of Newoldstamp in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Exclaimer’s share of searches among email signature marketing platforms in New Zealand moved from 39.4% to 38.2%, and its estimated monthly branded searches moved from 260 to 210.
- Across the 12 months ending October 2026, Newoldstamp’s share of searches among email signature marketing platforms in New Zealand moved from 1.5% to 1.8%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand email signature marketing platforms in October 2026?
1 change
In October 2026, Exclaimer lost share of searches among email signature marketing platforms in New Zealand, from 41.3% to 38.2%.
How are Exclaimer’s and Newoldstamp’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Exclaimer’s and Newoldstamp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Exclaimer
1 branded search term
- exclaimer
Newoldstamp
1 branded search term
- newoldstamp
Other head-to-heads among email signature marketing platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.