Brandwave

Elemental Quantity Surveyors vs Rawlinsons:Which is more popular in New Zealand?

In October 2026, Rawlinsons had more branded searches than Elemental Quantity Surveyors among quantity surveying firms in New Zealand. Rawlinsons had about 480 branded searches, while Elemental Quantity Surveyors had 50. Rawlinsons made up 21.9% of all quantity surveying firm searches we track, and Elemental Quantity Surveyors accounted for 2.3%. When we asked ChatGPT and Google AI Overviews about quantity surveying firms, Elemental Quantity Surveyors and Rawlinsons each appeared in two of the five answers. Elemental Quantity Surveyors was mentioned before Rawlinsons in two out of three answers.

Among quantity surveying firms in New Zealand in October 2026

Who do people search for more?

Rawlinsons, about 10 searches for every 1 for Elemental Quantity Surveyors

Rawlinsons 480 searchesElemental Quantity Surveyors 50 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Elemental Quantity Surveyors in 2 of 5Rawlinsons in 2 of 5

Who does AI recommend more?

Elemental Quantity Surveyors, named ahead of Rawlinsons in 2 of 3 answers

Elemental Quantity Surveyors first in 2Rawlinsons first in 1

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Top quantity surveying firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Elemental Quantity Surveyors and Rawlinsons were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Elemental Quantity Surveyors was listed before Rawlinsons in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Construction Cost Consultants1st
  2. Rider Levett Bucknall2nd
  3. Kingstons3rd
  4. WT Partnership4th
  5. Elemental Quantity Surveyors5th
  6. Rawlinsons6th
  7. Kwanto–
  8. Veron Building Consultants–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Construction Cost Consultants3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rider Levett Bucknall2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rawlinsons2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WT Partnership2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Elemental Quantity Surveyors2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kingstons2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kwanto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Veron Building Consultants0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about quantity surveying firms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Elemental Quantity Surveyors or Rawlinsons more popular in search?

This chart shows how often people search Google for Elemental Quantity Surveyors and Rawlinsons by name. Each line represents a brand's share of searches for all eight quantity surveying firms we track, month by month, from searches in New Zealand.

Elemental Quantity Surveyors and Rawlinsons among quantity surveying firms in New Zealand, by month

Share of searches by month for Rawlinsons, Elemental Quantity Surveyors. The figures are in the table below the chart.

View monthly share of searches table
MonthRider Levett BucknallRawlinsonsConstruction Cost ConsultantsWT PartnershipKwantoVeron Building ConsultantsElemental Quantity SurveyorsKingstons
Nov 202540%21.3%11.6%14.2%6.2%3.1%1.8%1.8%
Dec 202540.4%21.2%13.9%13.9%4.6%3.3%0.66%2%
Jan 202638.5%19.9%16.1%10.6%5.6%1.2%6.8%1.2%
Feb 202638.4%19.7%13.1%13.1%7.1%5.6%2%1%
Mar 202635.5%15.1%15.1%15.1%6.6%6.6%4.2%1.9%
Apr 202635.2%18.6%18.6%12.4%4.3%6.7%2.4%1.9%
May 202634.3%18.1%14.8%14.8%4.2%7.9%3.2%2.8%
Jun 202637.5%20%16.3%13.3%4.6%4.6%2.1%1.7%
Jul 202633%17.4%17.4%14.3%9.4%4.9%2.2%1.3%
Aug 202638.2%21.5%14.2%11.6%7.6%3.3%2.5%1.1%
Sep 202636%23.3%12.6%12.6%4.3%4.3%3.6%3.2%
Oct 202641.1%21.9%11.9%11.9%5%4.1%2.3%1.8%

How has branded search for Elemental Quantity Surveyors and Rawlinsons changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand quantity surveying firms in October 2026?

2 changes

  1. In October 2026, Rawlinsons lost share of searches among quantity surveying firms in New Zealand, from 23.3% to 21.9%.

  2. In October 2026, Elemental Quantity Surveyors lost share of searches among quantity surveying firms in New Zealand, from 3.6% to 2.3%.

How are Elemental Quantity Surveyors’ and Rawlinsons’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Elemental Quantity Surveyors’ and Rawlinsons’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Elemental Quantity Surveyors

1 branded search term

  • elemental quantity surveyors

Rawlinsons

1 branded search term

  • rawlinsons

How the Brand Demand Index is measured

Other head-to-heads among quantity surveying firms

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