Digital Cactus vs Kickstart Digital:Which is more popular by branded search in New Zealand?
In August 2026, Kickstart Digital had more branded searches than Digital Cactus among masterton digital marketing agencies in New Zealand. Kickstart Digital was estimated to have 70 branded searches compared to Digital Cactus’ 20, and held a 77.8% Share of Search versus Digital Cactus’ 22.2%.
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Which is more popular in search, Digital Cactus or Kickstart Digital?
Compare Masterton digital marketing agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Kickstart Digital, Digital Cactus. The figures are in the table below the chart.
View monthly share of search table
| Month | Kickstart Digital | Digital Cactus | Adfix Agency |
|---|---|---|---|
| Oct 2025 | 66.7% | 33.3% | 0% |
| Nov 2025 | 60% | 40% | 0% |
| Dec 2025 | 50% | 50% | 0% |
| Jan 2026 | 50% | 50% | 0% |
| Feb 2026 | 75% | 25% | 0% |
| Mar 2026 | 75% | 25% | 0% |
| Apr 2026 | 55.6% | 33.3% | 11.1% |
| May 2026 | 50% | 37.5% | 12.5% |
| Jun 2026 | 66.7% | 33.3% | 0% |
| Jul 2026 | 50% | 33.3% | 16.7% |
| Aug 2026 | 77.8% | 22.2% | 0% |
| Sep 2026 | — | — | — |
How has the Digital Cactus and Kickstart Digital comparison changed over the last 12 months?
3 findings
- Kickstart Digital was ahead of Digital Cactus in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Digital Cactus’ estimated Share of Search among masterton digital marketing agencies in New Zealand moved from 33.3% to 22.2%, and its estimated monthly branded searches held steady at 20.
- Across the 11 months ending August 2026, Kickstart Digital’s estimated Share of Search among masterton digital marketing agencies in New Zealand moved from 66.7% to 77.8%, and its estimated monthly branded searches moved from 40 to 70.
How did search popularity change for New Zealand masterton digital marketing agencies in August 2026?
2 changes
In August 2026, Kickstart Digital gained estimated Share of Search among masterton digital marketing agencies in New Zealand, from 50% to 77.8%.
In August 2026, Digital Cactus lost estimated Share of Search among masterton digital marketing agencies in New Zealand, from 33.3% to 22.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Digital Cactus’ and Kickstart Digital’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Digital Cactus
2 branded search terms
- digital cactus
- digital cactus masterton
Kickstart Digital
1 branded search term
- kickstart digital
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.