Brandwave

Dev Academy Aotearoa vs Le Wagon:Which is more popular by branded search in New Zealand?

In August 2026, Dev Academy Aotearoa had more branded searches than Le Wagon among coding bootcamps in New Zealand. Dev Academy Aotearoa was estimated to have 190 branded searches compared to Le Wagon’s 10, and held a 16% Share of Search versus Le Wagon’s 0.84%.

Share of Search among coding bootcamps in New Zealand in August 2026Which is more popular in search, Dev Academy Aotearoa or Le Wagon?
Dev Academy Aotearoa16%190 searches
vs
Le Wagon0.84%10 searches

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Which is more popular in search, Dev Academy Aotearoa or Le Wagon?

Compare the coding and tech bootcamps New Zealanders retrain with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dev Academy Aotearoa and Le Wagon among coding bootcamps in New Zealand, by month

Share of Search by month for Dev Academy Aotearoa, Le Wagon. The figures are in the table below the chart.

View monthly share of search table
MonthMission ReadyDev Academy AotearoaGeneral AssemblyAcademy XiLe Wagon
Oct 202566.1%22.3%8.9%0.89%1.8%
Nov 202562.2%26.5%7.1%1%3.1%
Dec 202565.8%21.1%7.9%1.3%3.9%
Jan 202663.3%26.5%6.1%2%2%
Feb 202666.3%22.1%7.4%2.1%2.1%
Mar 202675.5%14.3%8.2%1%1%
Apr 202668.9%16.7%11.1%1.1%2.2%
May 202666.4%21.2%8.8%1.8%1.8%
Jun 202666.7%25.2%6.3%0.9%0.9%
Jul 202667.3%25.5%3.6%1.8%1.8%
Aug 202676.5%16%5.9%0.84%0.84%
Sep 2026—————

How has the Dev Academy Aotearoa and Le Wagon comparison changed over the last 12 months?

How did search popularity change for New Zealand coding bootcamps in August 2026?

  1. In August 2026, Dev Academy Aotearoa lost estimated Share of Search among coding bootcamps in New Zealand, from 25.5% to 16%.

  2. In August 2026, Le Wagon lost estimated Share of Search among coding bootcamps in New Zealand, from 1.8% to 0.84%.

How each brand is measured

Brandwave collects information about searches that people make online using Dev Academy Aotearoa’s and Le Wagon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dev Academy Aotearoa

2 branded search terms

  • dev academy
  • dev academy aotearoa

Le Wagon

8 branded search terms

  • le wagon
  • le wagon bootcamp
  • le wagon coding
  • le wagon course
  • lewagon
  • lewagon bootcamp
  • lewagon coding
  • lewagon course

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.