Brandwave

DentalCare Nelson/Richmond vs Lumino The Dentists:Which is more popular?

In September 2026, Lumino The Dentists had more branded searches than DentalCare Nelson/Richmond among Nelson dental clinics in New Zealand. Lumino The Dentists had about 110 branded searches, while DentalCare Nelson/Richmond had 40. Lumino The Dentists made up 12.1% of all Nelson dental clinic searches we track, and DentalCare Nelson/Richmond accounted for 4.4%. When we asked ChatGPT and Google AI Overviews about Nelson dental clinics, Lumino The Dentists appeared in two of the three answers and DentalCare Nelson/Richmond in none.

Among Nelson dental clinics in New Zealand in September 2026

Who do people search for more?

Lumino The Dentists, about 3 searches for every 1 for DentalCare Nelson/Richmond

Lumino The Dentists 110 searchesDentalCare Nelson/Richmond 40 searches

Who does AI mention more?

Lumino The Dentists, mentioned in 2 of 3 answers, DentalCare Nelson/Richmond in 0

Lumino The Dentists in 2 of 3DentalCare Nelson/Richmond in 0 of 3

Who does AI recommend more?

Lumino The Dentists, the only one of the two named

Lumino The Dentists first in 2DentalCare Nelson/Richmond never named

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Top Nelson dental clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, Lumino The Dentists was mentioned in two out of three: in two of the three ChatGPT answers. DentalCare Nelson/Richmond did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Access Dental1st
  2. Munro Dental2nd
  3. Gentle Dental Nelson3rd
  4. Lumino The Dentists4th
  5. Fresh Dental5th
  6. DentalCare Nelson/Richmond–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Nelson dental clinics

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is DentalCare Nelson/Richmond or Lumino The Dentists more popular in search?

This chart shows how often people search Google for DentalCare Nelson/Richmond and Lumino The Dentists by name. Each line represents a brand's share of searches for all six Nelson dental clinics we track, month by month, from searches in New Zealand.

DentalCare Nelson/Richmond and Lumino The Dentists among Nelson dental clinics in New Zealand, by month

Share of searches by month for Lumino The Dentists, DentalCare Nelson/Richmond. The figures are in the table below the chart.

View monthly share of searches table
MonthMunro DentalFresh DentalGentle Dental NelsonLumino The DentistsAccess DentalDentalCare Nelson/Richmond
Oct 202540%22.5%13.8%11.3%8.8%3.8%
Nov 202540.6%20.8%14.6%11.5%7.3%5.2%
Dec 202538.8%20.9%13.4%13.4%7.5%6%
Jan 202638.1%20.2%13.1%16.7%6%6%
Feb 202640.5%21.5%11.4%8.9%8.9%8.9%
Mar 202643.3%18.9%10%12.2%7.8%7.8%
Apr 202641%21.8%9%14.1%5.1%9%
May 202644.3%19.3%8%15.9%4.5%8%
Jun 202649.5%21.6%9.3%11.3%4.1%4.1%
Jul 202644%22%12.8%10.1%2.8%8.3%
Aug 202645.3%23.3%10.5%12.8%4.7%3.5%
Sep 202642.9%23.1%12.1%12.1%5.5%4.4%

How has the DentalCare Nelson/Richmond and Lumino The Dentists comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Nelson dental clinics in September 2026?

3 changes

  1. In September 2026, Gentle Dental Nelson overtook Lumino The Dentists to rank 3rd among Nelson dental clinics in New Zealand, with 12.1% of the searches.

  2. In September 2026, DentalCare Nelson/Richmond gained share of searches among Nelson dental clinics in New Zealand, from 3.5% to 4.4%.

  3. In September 2026, Lumino The Dentists lost share of searches among Nelson dental clinics in New Zealand, from 12.8% to 12.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DentalCare Nelson/Richmond’s and Lumino The Dentists’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DentalCare Nelson/Richmond

1 branded search term

  • dental care nelson

Lumino The Dentists

1 branded search term

  • lumino nelson

How the Brand Demand Index is measured

Other head-to-heads among Nelson dental clinics

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