Crown Beach Resort vs Muri Beach Club Hotel:Which is more popular by branded search in New Zealand?
In August 2026, Muri Beach Club Hotel had more branded searches than Crown Beach Resort among rarotonga resorts in New Zealand. Muri Beach Club Hotel was estimated to have 2K branded searches compared to Crown Beach Resort’s 1.6K, and held a 6.1% Share of Search versus Crown Beach Resort’s 4.9%.
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Which is more popular in search, Crown Beach Resort or Muri Beach Club Hotel?
Compare the Rarotonga and Cook Islands resorts New Zealanders book for island holidays. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Muri Beach Club Hotel, Crown Beach Resort. The figures are in the table below the chart.
View monthly share of search table
| Month | Edgewater Resort | Pacific Resort Rarotonga | The Rarotongan Beach Resort | Club Raro Resort | Muri Beach Club Hotel | Crown Beach Resort |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.7% | 16.9% | 17.4% | 16.2% | 7.3% | 6.7% |
| Nov 2025 | 36.6% | 17% | 16.7% | 16.7% | 7.4% | 5.7% |
| Dec 2025 | 36.4% | 17% | 17% | 16.5% | 7.6% | 5.4% |
| Jan 2026 | 35.2% | 16.6% | 17.9% | 16.2% | 7.3% | 6.7% |
| Feb 2026 | 37.3% | 14.9% | 17.6% | 17.7% | 6.5% | 6.1% |
| Mar 2026 | 40.6% | 15.9% | 15.3% | 15.7% | 7.1% | 5.4% |
| Apr 2026 | 36.6% | 17.1% | 17.5% | 16.8% | 6.3% | 5.7% |
| May 2026 | 39.4% | 15.4% | 18.1% | 15.2% | 6.7% | 5.2% |
| Jun 2026 | 38.1% | 17.8% | 18.3% | 14.4% | 6.4% | 5% |
| Jul 2026 | 40.5% | 19.1% | 17.7% | 12.7% | 5.6% | 4.4% |
| Aug 2026 | 36.7% | 21.1% | 17% | 14.2% | 6.1% | 4.9% |
| Sep 2026 | — | — | — | — | — | — |
How has the Crown Beach Resort and Muri Beach Club Hotel comparison changed over the last 12 months?
3 findings
- Muri Beach Club Hotel was ahead of Crown Beach Resort in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Crown Beach Resort’s estimated Share of Search among rarotonga resorts in New Zealand moved from 6.7% to 4.9%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
- Across the 11 months ending August 2026, Muri Beach Club Hotel’s estimated Share of Search among rarotonga resorts in New Zealand moved from 7.3% to 6.1%, and its estimated monthly branded searches moved from 2.1K to 2K.
How did search popularity change for New Zealand rarotonga resorts in August 2026?
2 changes
In August 2026, Muri Beach Club Hotel gained estimated Share of Search among rarotonga resorts in New Zealand, from 5.6% to 6.1%.

Estimated monthly branded searches for Crown Beach Resort in New Zealand fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Crown Beach Resort’s and Muri Beach Club Hotel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Crown Beach Resort
1 branded search term
- crown beach resort
Muri Beach Club Hotel
4 branded search terms
- muri beach club
- muri beach club resort
- muri beach club reviews
- muribeachclubhotel com

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