Crewcare vs Hallmark Services:Which is more popular by branded search in New Zealand?
In August 2026, Crewcare had more branded searches than Hallmark Services among palmerston north commercial cleaning companies in New Zealand. Crewcare was estimated to have 310 branded searches compared to Hallmark Services’ 20, and held a 21.4% Share of Search versus Hallmark Services’ 1.4%.
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Which is more popular in search, Crewcare or Hallmark Services?
Compare Palmerston North commercial cleaning companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Crewcare, Hallmark Services. The figures are in the table below the chart.
View monthly share of search table
| Month | Premium Clean | Crewcare | Balfour Commercial Cleaning | Hallmark Services | KM Dass Cleaning | Visto Cleaning | Clean Boss |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.1% | 24.7% | 5.9% | 1.2% | 0.59% | 0.59% | 0% |
| Nov 2025 | 64.4% | 23.8% | 9.4% | 1.9% | 0.63% | 0% | 0% |
| Dec 2025 | 64.3% | 27.1% | 6.2% | 1.6% | 0.78% | 0% | 0% |
| Jan 2026 | 56.6% | 32.2% | 8.4% | 1.4% | 0.7% | 0.7% | 0% |
| Feb 2026 | 57.6% | 26.4% | 12.5% | 1.4% | 1.4% | 0.69% | 0% |
| Mar 2026 | 59.1% | 27.8% | 10.2% | 1.1% | 0.57% | 0.57% | 0.57% |
| Apr 2026 | 58.5% | 27.5% | 9.9% | 1.4% | 1.4% | 0.7% | 0.7% |
| May 2026 | 63.5% | 22% | 9.4% | 2.5% | 1.3% | 0.63% | 0.63% |
| Jun 2026 | 66.9% | 19.9% | 9.9% | 1.3% | 2% | 0% | 0% |
| Jul 2026 | 62.9% | 20.5% | 11.4% | 1.5% | 2.3% | 0.76% | 0.76% |
| Aug 2026 | 60% | 21.4% | 15.2% | 1.4% | 1.4% | 0.69% | 0% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Crewcare and Hallmark Services comparison changed over the last 12 months?
3 findings
- Crewcare was ahead of Hallmark Services in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Crewcare’s estimated Share of Search among palmerston north commercial cleaning companies in New Zealand moved from 24.7% to 21.4%, and its estimated monthly branded searches moved from 420 to 310.
- Across the 11 months ending August 2026, Hallmark Services’ estimated Share of Search among palmerston north commercial cleaning companies in New Zealand moved from 1.2% to 1.4%, and its estimated monthly branded searches held steady at 20.
How did search popularity change for New Zealand palmerston north commercial cleaning companies in August 2026?
2 changes
In August 2026, Crewcare gained estimated Share of Search among palmerston north commercial cleaning companies in New Zealand, from 20.5% to 21.4%.
In August 2026, Hallmark Services rose from 5th to 4th among palmerston north commercial cleaning companies in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using Crewcare’s and Hallmark Services’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Crewcare
4 branded search terms
- crew care cleaning
- crewcare
- crewcare commercial cleaning
- crewcare nz
Hallmark Services
1 branded search term
- hallmark services
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